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Sinopsis
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Críticas
"A taxonomy of financial folly."--The New Yorker
"A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled."--Jerome Groopman, New York Times bestselling author of How Doctors Think
"Predictably Irrational is an important book. Full of valuable and entertaining insights that will make an impact on your business, professional, and personal life."--Jack M Greenberg, Chairman, Western Union Company, Retired Chairman and CEO, McDonald's Corporation
"Ariely's book addresses some weighty issues . . . with an unexpected dash of humor."--Entertainment Weekly
"The most difficult part of investing is managing your emotions. Dan explains why that is so challenging for all of us, and how recognizing your built-in biases can help you avoid common mistakes."--Charles Schwab, Chairman and CEO, The Charles Schwab Corporation
"This is a wonderful, eye-opening book. Deep, readable, and providing refreshing evidence that there are domains and situations in which material incentives work in unexpected ways. We humans are humans, with qualities that can be destroyed by the introduction of economic gains. A must read!"--Nassim Nicholas Taleb, New York Times bestselling author of The Black Swan: The Impact of the Highly Improbable
"A delightfully brilliant guide to our irrationality--and how to overcome it--in the marketplace and everyplace."--Geoffrey Moore, author of Crossing the Chasm and Dealing with Darwin
"Dan Ariely's ingenious experiments explore deeply how our economic behavior is influenced by irrational forces and social norms. In a charmingly informal style that makes it accessible to a wide audience, PREDICTABLY IRRATIONAL provides a standing criticism to the explanatory power of rational egotistic choice."--Kenneth Arrow, Nobel Prize in Economics 1972, Professor of Economics Stanford University
"PREDICTABLY IRRATIONAL is a charmer-filled with clever experiments, engaging ideas, and delightful anecdotes. Dan Ariely is a wise and amusing guide to the foibles, errors, and bloopers of everyday decision-making."--Daniel Gilbert, Professor of Psychology, Harvard University and author of Stumbling on Happiness
"In creative ways, author Dan Ariely puts rationality to the test. . . . New experiments and optimistic ideas tumble out of him, like water from a fountain."--Boston Globe
Reseña del editor
An upbeat cultural evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly. Original. 100,000 first printing. Former edition was a best-selling book.
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- EditorialHarper Perennial
- Año de publicación2010
- ISBN 10 0061353248
- ISBN 13 9780061353246
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas384
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Predictably Irrational, Revise
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
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Librería: SecondSale, Montgomery, IL, Estados Unidos de America
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Predictably Irrational, Revise
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
Antiguo o usado
Tapa blanda
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00086403501
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Predictably Irrational, Revise
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
Antiguo o usado
Tapa blanda
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. del artículo: 00083435981
Cantidad disponible: Más de 20 disponibles
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
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Paperback. Condición: Good. Nº de ref. del artículo: 0061353248-3-22409483
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
Antiguo o usado
Tapa blanda
Librería: Dream Books Co., Denver, CO, Estados Unidos de America
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Condición: good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly! Nº de ref. del artículo: DBV.0061353248.G
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
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Tapa blanda
Librería: Dream Books Co., Denver, CO, Estados Unidos de America
Calificación del vendedor: 5 de 5 estrellas
Condición: acceptable. This copy has clearly been enjoyedâ"expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps. Nº de ref. del artículo: 4EKGRJ00749C_ns
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
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Paperback
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Paperback. Condición: Fair. Nº de ref. del artículo: 0061353248-4-23598787
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
Antiguo o usado
paperback
Librería: Jenson Books Inc, Logan, UT, Estados Unidos de America
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paperback. Condición: Good. This item shows signs of wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact , but may have aesthetic issues such as tears, bends, scratches, and scuffs. Spine may also show signs of wear. Pages may include some notes and highlighting. May include "From the library of" labels. Satisfaction Guaranteed. Nº de ref. del artículo: 4BQM1A0079V7_ns
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
Antiguo o usado
paperback
Librería: Jenson Books Inc, Logan, UT, Estados Unidos de America
Calificación del vendedor: 4 de 5 estrellas
paperback. Condición: Very Good. A well-cared-for item that has seen limited use but remains in great condition. The item is complete, unmarked, and undamaged, but may show some limited signs of wear. Item works perfectly. Pages are intact and not marred by notes or highlighting. The spine is undamaged. Nº de ref. del artículo: 4BQM1A007F9S_ns
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Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
Publicado por
Harper Perennial, 2010
ISBN 10: 0061353248
ISBN 13: 9780061353246
Antiguo o usado
Tapa blanda
Librería: Books for Life, LAUREL, MD, Estados Unidos de America
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