The 7 Secrets of Creative Radio Advertising

Tony Hertz

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Idioma: inglés

Editorial: Rethink Press, 2013

1908746653 / 9781908746658

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Descripción del artículo del vendedor

Why you should read this book: because it's full of wisdom, experiences, examples and entertaining stories drawn from Tony Hertz's 40 years' beyond-all reason passion for radio advertising. Including links to 25 of the best radio spots you've ever heard. Because in today's visual/digital /online/mobile/social media/branded content consumed advertising business, radio remains a powerful and relevant way to reach millions of consumers all over the world. And Tony Hertz is uniquely qualified to give it the creative attention it deserves. Because whatever your role in the advertising process, the 7 Secrets will actually show you how to make better radio commercials. Even if 6 of them aren't actually Secrets. Because if you've ever been in one of Tony's radio workshops, seminars or presentations, this is the book you would have bought afterwards anyway Because it will make you want to sit down and write a great radio ad.

N° de ref. del artículo CIN1908746653G

Título
The 7 Secrets of Creative Radio Advertising
Autor
Tony Hertz
Editorial
Rethink Press
Año de publicación
2013
Estado
Good
Encuadernación
Paperback
Idioma
inglés
ISBN 10
1908746653
ISBN 13
9781908746658

World of Books Inc

Montgomery, IL, Estados Unidos de America

Vendedor de 4 estrellas

Vendedor de AbeBooks desde 23 de marzo de 2026

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