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Book by Larson Charles U
"Sinopsis" puede pertenecer a otra edición de este libro.
Reseña del editor:
Larson emphasizes developing students skills as consumers, rather than as producers, of persuasive messages (i.e., receiver-oriented vs. source-oriented). The text presents persuasion through an examination of popular culture-politics, advertising, mass media-focusing on the thinking and language skills needed for informed, critical consumption of persuasive messages. Woven within this framework, Larson provides ample coverage of persuasion theory, research, and ethics, including the responsibility of the receiver.
Biografía del autor:
Dr. Charles Larson received his Ph.D. from the University of Minnesota and began teaching at Northern Illinois University in 1968. He taught full time until May 2000 and then taught on a part-time emeritus status until 2002. In 2001, Dr. Larson and a former student launched a full-service advertising agency, where he now devotes his time when he is not fishing, hunting, camping, canoeing, gardening, or singing bass for a barbershop group or choir.
"Sobre este título" puede pertenecer a otra edición de este libro.
- EditorialWadsworth Publishing Co Inc
- Año de publicación1994
- ISBN 10 0534230709
- ISBN 13 9780534230708
- EncuadernaciónTapa blanda
- Número de páginas460
- Valoración
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Persuasion, Reception and Responsiblity
Publicado por
Wadsworth Publishing Company, New York
(1995)
ISBN 10: 0534230709
ISBN 13: 9780534230708
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Descripción Soft Cover. Condición: Very Good. Seventh Edition. Wraps have light wear, spine is unbent. The pages are clean & tight. Size: 8vo - over 7¾" - 9¾" tall. Nº de ref. del artículo: 121739
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Persuasion: Reception and Responsibility
Publicado por
Wadsworth Publishing
(1994)
ISBN 10: 0534230709
ISBN 13: 9780534230708
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paperback
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Descripción paperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Nº de ref. del artículo: S_383613888
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Persuasion: Reception and Responsibility (Speech & Theater)
Publicado por
Wadsworth Publishing Company
(1995)
ISBN 10: 0534230709
ISBN 13: 9780534230708
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Descripción Paperback. Condición: Good. Nº de ref. del artículo: mon0000021656
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Persuasion: Reception and Responsibility
Publicado por
Wadsworth Publishing
(1994)
ISBN 10: 0534230709
ISBN 13: 9780534230708
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Descripción Condición: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book. Nº de ref. del artículo: 61-0534230709-G
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Imagen de archivo
Persuasion: Reception and Responsibility
Publicado por
Wadsworth Publishing
(1994)
ISBN 10: 0534230709
ISBN 13: 9780534230708
Antiguo o usado
Tapa blanda
Cantidad disponible: 1
Librería:
Valoración
Descripción Condición: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book. Nº de ref. del artículo: 6-0534230709-G
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EUR 15,37
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