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Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Once Upon A Time Books, Siloam Springs, AR, Estados Unidos de America
Libro
Hardcover. Condición: Good. This is a used book in good condition and may show some signs of use or wear . This is a used book in good condition and may show some signs of use or wear .
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: SecondSale, Montgomery, IL, Estados Unidos de America
Libro
Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Wonder Book, Frederick, MD, Estados Unidos de America
Libro Ejemplar firmado
Condición: As New. Signed Copy . Like New dust jacket. Signed/Inscribed by author on front endpage.
Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Wonder Book, Frederick, MD, Estados Unidos de America
Libro
Condición: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
Publicado por Pearson Education, Limited, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
Libro
Condición: Very Good. 1 Edition. Used book that is in excellent condition. May show signs of wear or have minor defects.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Books Unplugged, Amherst, NY, Estados Unidos de America
Libro
Condición: Good. Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Books Unplugged, Amherst, NY, Estados Unidos de America
Libro
Condición: Fair. Buy with confidence! Book is in acceptable condition with wear to the pages, binding, and some marks within.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Libro
Hardback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de America
Libro
Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25.
Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de America
Libro
Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25.
Publicado por Pearson Education (US), United States, Upper Saddle River, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Libro
Paperback. Condición: Good. Praise for PR 2.0 An 'easy read' filled with practical examples of how marketing professionals can leverage these new tools to enhance PR activities. The 'Interviews with the Experts' sections were especially useful in helping to highlight how companies have benefited from PR2.0. Maura Mahoney, Senior Director, RCN Metro Optical Networks P.R. 2.0 is a must-read for any marketing or PR professional. It is filled with expert advice, real-world examples, and practical guidance to help us better understand the new media tools and social networking concepts available and how we can use them for our specific branding needs. This book is excellent for someone who is trying to understand the new web-based media and social networking concepts, as well those who are experienced in applying the new media tools and are curious about what everyone else is doing and what tools are producing the best ROI. This isn't a book filled with simple tips and tricks--it's an essential guidebook for the marketing/PR professional to better understand the new media options and how to apply them effectively to achieve results. Jenny Fisher, Director Sales and Marketing Operations, Catalent Pharma Solutions Wading through the thicket of expanding Internet tools--from MySpace to Facebook, from Twitter to Flickr--is no easy challenge. And once you finally understand these strange new art forms, how the heck do you harness them? Answer: You buy this book. Deirdre Breakenridge knows the Net--how to measure it, monitor it, and use it to maximize public relations performance. Best of all, she explains it in a style that even a Luddite can comprehend. Fraser P. Seitel, author of The Practice of Public Relations and coauthor of IdeaWise The New Future of Public Relations! In today's Web 2.0 world, traditional methods of communication won't reach your audiences, much less convince them. Here's the good news: Powerful new tools offer you an unprecedented opportunity to start a meaningful two-way conversation with everyone who matters to you. In PR 2.0, Deirdre Breakenridge helps you master these tools and use them to the fullest possible advantage in all your public relations work. You'll learn the best ways to utilize blogs, social networking, online newswires, RSS technology, podcasts, and the rest of today's Web 2.0 tools. Breakenridge shows how to choose the right strategies for each PR scenario and environment, keep the best Web 1.0 tools, and stop using outmoded tactics that have rapidly become counterproductive. Breakenridge introduces an extraordinary array of new PR best practices, including setting up online newsrooms, using visual and social media in releases, and leveraging new online research and analytics tools. She offers powerful new ways to think about PR, plan for it, and react to the new PR challenges the Web presents. Breakenridge also includes interviews with today's leading PR 2.0 practitioners. PR 1.0 vs. PR 2.0 Identify the needs of companies and clients, and how to integrate them for greatest effectiveness Reaching today's crucial wired media Powerful new strategies for pitching and media distribution Best uses of traditional PR tactics Better ways to use viral marketing, online newsletters, e-blasts, VNRs, and webcasts PR 2.0: Making the most of the newest tools Interactive online newsrooms, visual media, blogs, RSS, podcasts, and beyond Social media: Your new 24/7 focus panel Powerful new ways to capture emerging customer desires and needs. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.
Publicado por Financial Times/ Prentice Hall 26/03/2008, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: AwesomeBooks, Wallingford, Reino Unido
Libro
Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Publicado por Financial Times/ Prentice Hall, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: WeBuyBooks, Rossendale, LANCS, Reino Unido
Libro
Condición: Good. Most items will be dispatched the same or the next working day. Previous owners name inside the front page/cover.
Publicado por Financial Times/ Prentice Hall, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Goldstone Books, Llandybie, Reino Unido
Libro
Hardcover. Condición: Very Good. All orders are dispatched the following working day from our UK warehouse. Established in 2004, we have over 500,000 books in stock. No quibble refund if not completely satisfied.
Publicado por Financial Times/ Prentice Hall 26/03/2008, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Bahamut Media, Reading, Reino Unido
Libro
Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: medimops, Berlin, Alemania
Libro
Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Poverty Hill Books, Mt. Prospect, IL, Estados Unidos de America
Libro
Hardcover. Condición: New. HARDCOVER, BRAND NEW, Perfect Shape, No Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!.
Publicado por FT Press, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Your Online Bookstore, Houston, TX, Estados Unidos de America
Libro
Hardcover. Condición: New.
Publicado por Pearson P T R, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Russell Books, Victoria, BC, Canada
Libro
Condición: Very Good. Estado de la sobrecubierta: Very Good.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: GoldenWavesOfBooks, Fayetteville, TX, Estados Unidos de America
Libro
Hardcover. Condición: new. New. Fast Shipping and good customer service.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Hamelyn, Madrid, España
Libro
Condición: Como nuevo. PR 2.0 is a combination of social media tools that are available to communications professionals for both large and small brands to use to reach influencers and consumer audiences directly.EAN: 9780321510075 Tipo: Libros Categoría: Título: Pr 2.0: New Media, New Tools, New AudiencesAutor: Breakenridge, Deirdre K. Editorial: FT Press Peso: 499.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: GoldBooks, Denver, CO, Estados Unidos de America
Libro
Hardcover. Condición: new. New Copy. Customer Service Guaranteed.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: Aragon Books Canada, OTTAWA, ON, Canada
Libro
Condición: New.
Publicado por Ft Pr, 2008
ISBN 10: 0321510070ISBN 13: 9780321510075
Librería: BennettBooksLtd, North Las Vegas, NV, Estados Unidos de America
Libro
Condición: New. New. In shrink wrap. Looks like an interesting title! 1.1.
Publicado por Pearson Education, 2008
ISBN 10: 8131722929ISBN 13: 9788131722923
Librería: dsmbooks, Liverpool, Reino Unido
Libro
Paperback. Condición: Like New. Like New. book.