Publicado por Prentice-Hall, 1981
ISBN 10: 0131534114 ISBN 13: 9780131534117
Librería: Modetz Errands-n-More, L.L.C., Oxford, MI, Estados Unidos de America
PAPERBACK. Condición: Fair. 0131534114 The cover is worn, has numerous creases and scratches/scuffs, and shows some soiling/spotting. There is some soiling/spotting/foxing on the outer edges of the book. There is a name/year inside the front cover and some underlining/bracketing/notation scattered throughout the text. Overall, this is still a complete and very readable copy of the title and some sellers might even list it as being in "Good" condition. Ships, well packaged and very quickly, from MI. The condition selected for the item is accurate and consistent with our other listings of the same general condition. If you have any questions or you would like additional details about the item or pictures, please do not hesitate to contact us. We will get back to you as quickly as possible. Please buy with confidence from us, as we have several thousand satisfied customers and your satisfaction is the goal we strive to achieve with every transaction.
Publicado por Prentice-Hall, 1976
ISBN 10: 0131530232 ISBN 13: 9780131530232
Librería: The Book Abyss, St. Paul, MN, Estados Unidos de America
Soft cover. Condición: Good. Please see any and all photos connected with this listing. A bit scuffed but all pages intact and legible. Good reading copy. Clean. No store stamps. --- --- See photos for additional content. . .
Publicado por p-h
Librería: Reed Books The Museum of Fond Memories, Birmingham, AL, Estados Unidos de America
1971 trade CONDITION: g used.
Publicado por Prentice-Hall, Engelwood Cliffs, New Jersey. 1976., 1976
Librería: Loïc Simon, Blaison-Saint Sulpice, FR, Francia
Broché. 329 pages.
Publicado por Reference Press, New Delhi, 2006
ISBN 10: 8184050097 ISBN 13: 9788184050097
Librería: Vedams eBooks (P) Ltd, New Delhi, India
Hardbound. Condición: As New. New. Contents Preface. 1. Introduction to modern mass communication. 2. Modern media environment. 3. Concepts and processes of mass communication. 4. Theories of mass communication. 5. Functions of mass media. 6. Mass media and culture. 7. Media and social responsibility. 8. Traditional mass media. 9. Internet as a global medium of communication. 10. Governance of mass media. 11. Mass communication in the age of globalisation. 12. Modern communication network. Index. The pedagogical features of this book are designed to support and improve media literacy skills. It lays out the elements of media literacy and the emphasis on media literacy is woven throughout the text. Other media literacy topics include modern methods of mass communication evaluating news based on anonymous sources and protecting personal privacy on the internet. Today no discussion of any mass medium makes sense prior to understanding of the internet. The book discusses how talk shows influence the viewing audience and whether this influence is beneficial or detrimental. 279 pp.
Publicado por Oxford Book Co., 2007
ISBN 10: 8189473131 ISBN 13: 9788189473136
Librería: dsmbooks, Liverpool, Reino Unido
Hardcover. Condición: Like New. Like New. book.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: booksXpress, Bayonne, NJ, Estados Unidos de America
Hardcover. Condición: NEW. This item is printed on demand.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: Lucky's Textbooks, Dallas, TX, Estados Unidos de America
Condición: New.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Condición: New.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: Revaluation Books, Exeter, Reino Unido
Hardcover. Condición: NEW. 280 pages. 9.25x6.10x0.69 inches. In Stock.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
Condición: As New. Unread book in perfect condition.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: GreatBookPricesUK, Castle Donington, DERBY, Reino Unido
Condición: New.
Publicado por Springer International Publishing, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: AHA-BUCH GmbH, Einbeck, Alemania
Buch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book employs the latest insights from modern marketing into the theory and practice of corporate communication, including the main stages and goals, and highlights the key potentials for the field. It briefly presents the essential features of the methodological and structural sciences in order to illustrate to the reader how, from a marketer's point of view, these new insights can be derived objectively, reliably, and validly for the field of corporate communication according to scientific criteria.The book then introduces the maturity model for modern corporate communication and describes which fields of activity must be gone through in order to be able to implement the change management process towards corporate communication excellence efficiently and effectively. Building on this, it introduces and defines the most important new concepts of corporate communication in the twenty-first century and thus clearly delineates the field of research for this corporate function in the coming years. The book goes on to address the important areas of IT and HR in order to provide a 360° view of the developments to be realized in the field of corporate communication. A 'CC self-test' at the end of the book is intended to help the reader immediately recognize where their own organization stands and, against this backdrop, to be able to start the necessary activities towards corporate communication excellence immediately on the basis of the maturity model.'Prof. Dr. Uwe Seebacher takes us on a timely and informative read on what could be the biggest crisis for Corporate Communications - remaining stagnant in a time of great change. With rich context and fine detail, he illuminates the opportunities to reengineer Corporate Communications and quantify its role in truly impacting business. From the importance of predictive intelligence underpinned by authenticity and empathy to building trust, this book is a guide for successful business in the 21stCentury. I highly recommend it.'Heidi Eusebio, Strategist and Executive Director, Edelman'Uwe Seebacher has once again demonstrated in a well-founded manner what methodological and structural science is capable of - namely, to precisely logically derive the long overdue process of change in the field of corporate communications and thereby make it comprehensible. But he also takes the important next step of operationalizing his thoughts in a directly measurable way by providing an easy applicable concrete process model for reengineering corporate communication with many tips, templates and inputs for HR and IT.'Miguel Gimenez de Castro, Head Of Communications Spain, Portugal, Greece and Israel, IBM.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: Revaluation Books, Exeter, Reino Unido
Hardcover. Condición: NEW. 280 pages. 9.25x6.10x0.69 inches. In Stock.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: GreatBookPricesUK, Castle Donington, DERBY, Reino Unido
Condición: As New. Unread book in perfect condition.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Condición: NEW. 2022. Hardcover. . . . . .
Publicado por AMERICAN ACADEMIC PUBLISHER (EXCLUSIVE), 2023
ISBN 10: 1666870951 ISBN 13: 9781666870954
Librería: Romtrade Corp., STERLING HEIGHTS, MI, Estados Unidos de America
Condición: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Publicado por AMERICAN ACADEMIC PUBLISHER (EXCLUSIVE), 2023
ISBN 10: 1666870951 ISBN 13: 9781666870954
Librería: Basi6 International, Irving, TX, Estados Unidos de America
Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Publicado por Springer, 2022
ISBN 10: 3031038371 ISBN 13: 9783031038372
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
Condición: NEW. 2022. Hardcover. . . . . . Books ship from the US and Ireland.
Publicado por American Academic Publisher (Exclusive), 2023
ISBN 10: 1666870951 ISBN 13: 9781666870954
Librería: Xendurance Llc, Omaha, NE, Estados Unidos de America
PaperBack. Condición: Brand New. New Fast Delivery Paperback, Ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 08-10 days.
Publicado por American Academic Publisher (Exclusive), 2023
Librería: Books in my Basket, New Delhi, India
N.A. Condición: NEW. ISBN:9781666870954.
Publicado por AMERICAN ACADEMIC PUBLISHER (EXCLUSIVE), 2023
ISBN 10: 1666870951 ISBN 13: 9781666870954
Librería: UK BOOKS STORE, London, LONDO, Reino Unido
Condición: New. Brand New! Fast Delivery US Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 7-12 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.
Publicado por AMERICAN ACADEMIC PUBLISHER (EXCLUSIVE), 2023
ISBN 10: 1666870951 ISBN 13: 9781666870954
Librería: Universal Store, Princeton Junction, NJ, Estados Unidos de America
Condición: New. Brand New! Fast Delivery, Delivery With In 8-14 working Day Only , USA Edition Original Edition. Excellent Quality, Printing In English Language, Quick delivery by FEDEX & DHL. USPS & UPS Act. Our courier service is not available at PO BOX& APO BOX. Ship from India & United States.
Publicado por AMERICAN ACADEMIC PUBLISHER (EXCLUSIVE), 2023
ISBN 10: 1666870951 ISBN 13: 9781666870954
Librería: ALLBOOKS1, Parafield, SA, Australia
Condición: NEW.