Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: New Legacy Books, Annandale, NJ, Estados Unidos de America
Condición: Good. Fast shipping and order satisfaction guaranteed. A portion of your purchase benefits Non-Profit Organizations, First Aid and Fire Stations!.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Hardcover. Condición: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority!.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Fact or Fiction, Mount Pleasant, SC, Estados Unidos de America
Hardcover. Condición: Good. No Jacket. 5th or later Edition. Some highlighting on some of the pages. Pictures available. Book.
Publicado por McGraw-Hill Education, 2013
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Ammareal, Morangis, Francia
Hardcover. Condición: Très bon. Ancien livre de bibliothèque. Edition 2013. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2013. Ammareal gives back up to 15% of this item's net price to charity organizations.
Publicado por Mcgrawhill Sp
ISBN 10: 0071263934 ISBN 13: 9780071263931
Librería: medimops, Berlin, Alemania
Condición: acceptable. Ausreichend/Acceptable: Exemplar mit vollständigem Text und sämtlichen Abbildungen oder Karten. Schmutztitel oder Vorsatz können fehlen. Einband bzw. Schutzumschlag weisen unter Umständen starke Gebrauchsspuren auf. / Describes a book or dust jacket that has the complete text pages (including those with maps or plates) but may lack endpapers, half-title, etc. (which must be noted). Binding, dust jacket (if any), etc may also be worn.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Ergodebooks, Houston, TX, Estados Unidos de America
Hardcover. Condición: Good. 6. Services Marketing, 6/e, is written for students and businesspeople who recognise the vital role that services play in the economy and its future. The advanced economies of the world are now dominated by services, and virtually all companies view service as critical to retaining their customers today and in the future. This edition focuses on knowledge needed to implement service strategies for competitive advantage across industries.In addition to standard marketing topics (such as pricing), this text introduces students to entirely new topics that include management and measurement of service quality, service recovery, the linking of customer measurement to performance measurement, service blueprinting, customer cocreation, and cross-functional treatment of issues through integration of marketing with disciplines such as operations and human resources. Each of these topics represents pivotal content for tomorrow's businesses as they attempt to build strong relationships with their customers.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
Condición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: BookReading, Artesia, CA, Estados Unidos de America
Condición: Fair. IMP: Acceptable- Do not include ACCESS CODE, CD-ROM or companion materials even if stated in item title. It may contain highlighting/markings throughout, and the covers and corners may show shelf wear. Corners, pages may be dent. All text is legible.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: BookReading, Artesia, CA, Estados Unidos de America
Condición: Good. IMP: Used Good- Used items do not include CD-ROM, ACCESS CODE or companion materials, regardless of what is stated in item title. We ship from multiple locations. Prompt customer service.
Publicado por Mcgraw Hill Higher Education, 2002
ISBN 10: 0071199144 ISBN 13: 9780071199148
Librería: Romtrade Corp., STERLING HEIGHTS, MI, Estados Unidos de America
Condición: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Publicado por Mcgraw-Hill Professional Auflage: 3. A. (1. August 2002), 2002
ISBN 10: 0071199144 ISBN 13: 9780071199148
Librería: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Alemania
Hardcover. Condición: gut. Auflage: 3. A. (1. August 2002). Analysis of services marketing practice and strategy, with business-to- business examples. Third edition. "Services Marketing, 3rd Edition", by Zeithaml and Bitner provides a comprehensive review and analysis of services marketing issues, practice, and strategy. Utilizing the GAPS Model of Service Quality as an organizing framework, the structure of the text offers part openers that sequentially build the model gap by gap. Each part of this book includes multiple chapters with strategies for understanding and closing the critical gaps. Customer behavior, expectations, and perceptions are discussed early in the text to form the basis for understanding services marketing strategy, and the managerial content, in the rest of the text, is framed by the GAPS model. Additionally, the authors continue to refine conceptual frameworks for developing effective services marketing strategy and have incorporated more coverage of the use of technology and business-to-business applications in this edition. Dienstleistungsmanagemen Manfred Bruhn Heribert Meffert In deutscher Sprache. 668 pages.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: Antiquariat Buchhandel Daniel Viertel, Diez, Alemania
8° Gebundene Ausgabe. Condición: Gut. 240 S. in gutem Zustand. Widmung im Vorsatzblatt. 31026 ISBN 9783593344645 Sprache: Deutsch Gewicht in Gramm: 437.
Publicado por The McGraw-Hill Company, 2002
ISBN 10: 0071199144 ISBN 13: 9780071199148
Librería: Majestic Books, Hounslow, Reino Unido
Condición: Used. pp. 624.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: One Planet Books, Columbia, MO, Estados Unidos de America
Hardcover. Condición: Good. 6th Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: Buchpark, Trebbin, Alemania
Condición: Gut. Zustand: Gut - Gebrauchs- und Lagerspuren. Außen: Kleiner Riss, angestoßen, Klebereste / Klebespuren. Innen: gewellt / Feuchtigkeitsschaden. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 240 | Sprache: Deutsch | Produktart: Bücher.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Byrd Books, Austin, TX, Estados Unidos de America
Hardcover. Condición: very good. In Used Condition.
Publicado por Mcgraw-Hill Publ.Comp., 2005
ISBN 10: 0071244964 ISBN 13: 9780071244961
Librería: Buchpark, Trebbin, Alemania
Condición: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. 4. Auflage. | Seiten: 708 | Sprache: Englisch | Produktart: Bücher.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: Antiquariat Jochen Mohr -Books and Mohr-, Oberthal, Alemania
hardcover. Condición: Sehr gut. 240 Seiten 9783593344645 Wir verkaufen nur, was wir auch selbst lesen würden. Sprache: Deutsch Gewicht in Gramm: 437.
Publicado por Mcgraw-Hill Publ.Comp., 2000
ISBN 10: 0071169946 ISBN 13: 9780071169943
Librería: Buchpark, Trebbin, Alemania
Condición: Gut. Zustand: Gut - Gebrauchs- und Lagerspuren. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Seiten: 656 | Sprache: Englisch | Produktart: Bücher.
Publicado por Campus Verlag Gmbh, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Alemania
Hardcover. Condición: gut. 1992. Aufgrund der individuell unterschiedlichen Erwartungshaltungen und -maßstäbe der Kunden bzw. der dort handelnden Personen (zum Beispiel die Mitglieder eines buying-centers oder eines Projektteams beim Kundenunternehmen) sind auch erhebliche Unterschiede in der Auswirkung auf die Wahrnehmung der vom liefernden Unternehmen gebotenen Leistung zu erwarten. So sind beispielsweise Kunden mit einem durchweg hohen Erwartungsniveau weitaus schwieriger zufriedenzustellen als Kunden mit einem niedrigeren Erwartungsniveau. Die Erwartungen eines Kunden im business to business-Marketing können im wesentlichen durch die folgenden Faktoren geprägt werden Qualitätsservice. Was Ihr Kunden erwarten - was Sie leisten müssen. [Gebundene Ausgabe] Valerie A. Zeithaml (Autor), A. Parasuraman (Autor), Leonard L. Berr ISBN-10 3-593-34464-5 / 3593344645 ISBN-13 978-3-593-34464-5 / 9783593344645 Qualitätsservice Übersetzer J H Rastalsky Maße 228 x 152 mm Einbandart gebunden Kundendienst Kundendienst Assistance Kundenzufriedenheit CRM Customer Relations Customer Relationship Management Dientsleistungen Services Qualitaetsservice Was Ihr Kunden erwarten - was Sie leisten muessen. Der Kunde muß erhalten, was er wuenschen darf Qualitätsservice. Was Ihr Kunden erwarten - was Sie leisten müssen. Der Kunde muss erhalten, was er wünschen darf In deutscher Sprache. 240 pages.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: GF Books, Inc., Hawthorne, CA, Estados Unidos de America
Condición: Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 0.97.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: Book Deals, Tucson, AZ, Estados Unidos de America
Condición: Good. Good condition. This is the average used book, that has all pages or leaves present, but may include writing. Book may be ex-library with stamps and stickers. 0.97.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Campbell Bookstore, Austin, TX, Estados Unidos de America
Condición: very good.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: GoldBooks, Denver, CO, Estados Unidos de America
Hardcover. Condición: very good. Very Good Copy. Customer Service Guaranteed.
Publicado por McGraw-Hill Education, 2012
ISBN 10: 0078112052 ISBN 13: 9780078112058
Librería: Books of the Smoky Mountains, Del Rio, TN, Estados Unidos de America
Condición: very good. Gently used book with ongoing seller support until you're fully satisfied with your purchase.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Alemania
Condición: gut. Rechnung mit MwSt - Versand aus Deutschland pages.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Alemania
Condición: gut. Rechnung mit MwSt - Versand aus Deutschland pages.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Alemania
Condición: gut. Rechnung mit MwSt - Versand aus Deutschland pages.
Publicado por Campus, 1992
ISBN 10: 3593344645 ISBN 13: 9783593344645
Librería: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Alemania
Condición: gut. Rechnung mit MwSt - Versand aus Deutschland pages.