致命的转化率：全媒体转型的陷阱(新媒体传播先锋论丛) 赵曙光 复旦大学出版社 图书籍 - Tapa blanda

Internet communication frontier FORUM fatal conversion rate: the transformation of all media trap(Chinese Edition)

paperback. Condición: New. Pub Date: 2014-09-01 Pages: 200 Language: Chinese Publisher: Fudan University Press Internet era. traditional media are walking on the road all media transformation. whether willing or not. However. most of the media did not find the secret key of success. Fatal conversion rate: the transformation of all media trap to rigorous theoretical deduction. empirical scientific spirit. detailed data and analysis. pointing out the transformation of the Internet all media logic - the conversion rate in. Nº de ref. del artículo: CP022271

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