Experimental formats and packaging: Creative solutions for inspiring graphic design - Tapa blanda

Experimental Formats & Packaging explores every aspects of the printed form. Over 100 case studies celebrate the healthy tradition for experimentation in this field showcasing projects that stand out on their physical merits alone. Looking at proportions formats materials printing folding and binding. Formats explores tear proof plastic proof plastic paper, gelling agents, luminescent inks, concertina folds and single screw binding among its many treasures. Packaging opens the world of three dimensional construction to designers with projects that challenge material conventions yet meet their physical demands. Practical desirable and informative, they display packaging as an integral part of the product.

Roger Fawcett-Tang is a graphic designer and founder of internationally renowned Struktur Design. He has written/designed many books for RotoVision, including Mapping and the highly successful Experimental Formats.Daniel Mason is a writer and specialist in printing and packaging techniques. As the company Something Else he continues to consult, source and produce innovative projects for the world's leading graphic designers and design groups facilitating creativity with material and process.