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Descripción Paperback. Condición: new. Paperback. Formerly published by Chicago Business Press, now published by SageSports Marketing, Fourth Edition guides students in gaining a better understanding of how to develop and implement marketing strategies and tactics within the sports marketing industry. Author Sam Fullerton provides thorough coverage of this discipline's two broad perspectives: the marketing of sports products and creating a sports platform as the foundation for the marketing of nonsports products. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781948426435
Descripción PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: FJ-9781948426435
Descripción Paperback. Condición: Brand New. 4th edition. 602 pages. 10.50x8.25x1.25 inches. In Stock. Nº de ref. del artículo: __1948426439
Descripción Paperback. Condición: new. Paperback. Formerly published by Chicago Business Press, now published by SageSports Marketing, Fourth Edition guides students in gaining a better understanding of how to develop and implement marketing strategies and tactics within the sports marketing industry. Author Sam Fullerton provides thorough coverage of this discipline's two broad perspectives: the marketing of sports products and creating a sports platform as the foundation for the marketing of nonsports products. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Nº de ref. del artículo: 9781948426435