Nota de la solapa:
Patrick Henry Hansen's Winning Sales Presentations draws on history's most compelling moments to teach modern presentation principles--Winston Churchill's blistering attack against The Third Reich, Patrick Henry's declaration of "Liberty or Death," Robert the Bruce's call for arms at the battle of Bannockburn, Lincoln's Gettysburg address, and more. Beginning each chapter with a captivating historical event, Winning Sales Presentations both informs and entertains.
Biografía del autor:
Patrick Henry Hansen is one of America's top business speakers, a best-selling author, radio talk show host, and foremost authority on sales methodology, presentation strategies, and sales-side negotiation. His firm, Patrick Henry & Associates, provides corporate trainings and conducts sales and marketing retreats for managers, directors, and executives.
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