MEAT FREE MONDAY COOKBOOK - Tapa dura

"McCartney is returning to her roots and following in her mother's footsteps with "The Meat Free Monday Cookbook." The idea is to show people how easy it would be to not eat meat one day a week by offering seasonal recipes, from a spring ragout of artichoke hearts, broad beans, peas and turnips to a leek and ricotta tart. More an environmental conversation than a vegetarian one, the book draws its inspiration from the Meat Free Monday campaign that McCartney, her father and sister Mary launched in London in 2009 in an attempt to bring light to the detrimental effects of the agricultural industry." -- The Wall Street Journal

Is one of your resolutions to eat less meat this year? From the minds behind the Meat Free Monday campaign, this beautifully photographed cookbook will walk you through an entire year of meat-free Mondays. That's breakfast, lunch, and dinner taken care of....every Monday...for an entire year. Fruits, vegetables, and grains galore. What's not to love?--Emma Christensen "The Kitchn, 1/7/2013 "

"The Meatless Monday campaign has picked up steam as celebrities, and celebrity chefs, have jumped onboard. This book, with a foreword by Paul, Stella and Mary McCartney, plans out every meal and snack for a year's worth of Mondays. You'll recognize some of the recipe contributors, who include Woody Harrelson, Pink, Kevin Spacey and Mario Batali."--The Washington Post's Summer Cookbooks to Keep You in the Kitchen

9. Vegetarian cookbook Trying to encourage your friends and family to eat less meat? The Meat Free Monday Cookbook--brainchild of Paul McCartney and his daughters, fashion designer Stella McCartney and photographer Mary McCartney--will help them cook in a veggie-centric way and still get all their nutrients. An offshoot of the McCartneys' Meat Free Monday campaign, the book shows how simple it is to go veggie one day a week. The recipes are built around produce, good fats, and alternative protein sources (whole grains, beans, soy, and nuts).--Fox News, December 6, 2012

"The Meat Free Monday Cookbook is a beauty of a book, packed with 52 weeks of healthful, seasonal meals sure to inspire individuals of all culinary persuasions. We applaud the McCartney family's unwavering efforts to promote a healthier, more sustainable diet. This latest endeavor is a truly delicious way to continue the spread of the global Meatless Monday movement!" -- Sid Lerner, Meatless Monday Founder and Chairman

The McCartneys have long been anti-meat, but it's not just about healthier and cruelty-free -- they also are concerned about climate change. When they set out to support this cookbook, though, they found that going meatless once a week had impacts on people's pocketbooks, as well. All of that may be true, but this collection of recipes is also excellent because the dishes are delicious -- 13 weeks' worth of three meals each, plus dessert, and they are vegetarian, not vegan, so there are eggs and cheese in many, organized by season.--The Denver Post, 12/10/13

In 2009, Paul, Stella and Mary McCartney launched the Meat Free Monday campaign as a simple and straightforward idea to show everyone the value of eating less meat, and to make it easier for us to do so.