This text is an invaluable resource for both newcomers and veterans in the event industry, an essential book
William Bicknell
Director, Chillisauce, Offical Partner of Guiness World Records Live!
Electronic Inspection Copy available for instructors here
Written by a team of twenty-five high profile, international authors, this exciting new text successfully combines theory and practice, making it a must-have for all students of Events Management.
Events Management: An International Approach provides comprehensive coverage of all the most common types of events, preparing students for a future career in Events Management. Covering key issues such as fundraising, sponsorship, globalization and sustainability, this text addresses the challenges and examines the realities of events management in an international context. A wide range of case studies and examples look at sporting, music, catering and fundraising events across Europe, Africa, Asia, Australia and North America.
Key features include:
· An international approach, drawing on a wide range of cases from around the world
· Extensive pedagogical features such as Diary of an Event Manager and Exercises in Critical Thinking
· A companion website offering a full Instructor's Manual, PowerPoint slides, additional case studies and links to SAGE journal articles
This book is essential reading for all undergraduate and postgraduate students studying Events Management.
Visit the Companion Website at www.sagepub.co.uk/ferdinand
Nicole Ferdinand is Senior Lecturer in Events Management at the London Metropolitan Business School.
Paul J. Kitchin is Lecturer in Sports Management at the University of Ulster.
"Sobre este título" puede pertenecer a otra edición de este libro.
Gastos de envío:
EUR 3,47
A Estados Unidos de America
Descripción Paperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Nº de ref. del artículo: S_371894805
Descripción Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR006457153
Descripción Condición: Good. Most items will be dispatched the same or the next working day. Nº de ref. del artículo: wbs4930524509
Descripción Condición: Good. Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. 2.9. Nº de ref. del artículo: 1857022416-2-4
Descripción Condición: Fair. Buy with confidence! Book is in acceptable condition with wear to the pages, binding, and some marks within 2.9. Nº de ref. del artículo: bk1857022416xvz189zvxacp
Descripción Soft cover. Condición: Very Good +. First Edition-British. TEXT UNMARKED, crease to rear cover. Nº de ref. del artículo: 013144
Descripción paperback. Condición: Very Good. Orders shipped daily from the UK. Professional seller. Nº de ref. del artículo: mon0000432584
Descripción Condición: Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 2.9. Nº de ref. del artículo: 1857022416-2-3