Book by Bateman Steven Hyland Angus
"Sinopsis" puede pertenecer a otra edición de este libro.
Symbols play an integral role in branding programs. More often than not, symbols are used alongside logotypes, the two working in tandem to illustrate the values and qualities of a brand to its audience. However, symbols can be hugely effective on their own, providing organizations and brands with 'marks' that provide an instantly recognizable signifier when seen independently of the brand name and/or logotype. Nike's 'swoosh' is seldom seen with its corresponding logotype these days: it has become so familiar that we don't need the name in order to recognize the brand. Among countless other examples, the Shell symbol, Michelin's Bibendum, London Transport's intersected circle, the Guinness Harp and the Woolmark symbol form a unique visual vernacular as ubiquitous and familiar as the 'man at work' pictogram. The book features over 1,300 symbols, organized into groups and sub-groups according to their visual characteristics. Every symbol is captioned with information on who it was designed for, who designed it, when, and what the symbol stands for. These sections are interspersed with short but detailed case studies featuring classic examples of symbols still in use, and exceptional examples of recently designed symbols.
Steven Bateman is a freelance writer who has worked with some of the UK's leading design agencies. A regular contributor to Grafik magazine, he also writes for ISTD Condensed, Nico and Varoom. Angus Hyland is a graduate of the RCA and a partner at Pentagram Design London. In 2001 Hyland was the cocurator, with Roanne Bell, of Picture This, a British Council exhibition featuring the work of London illustrators.
"Sobre este título" puede pertenecer a otra edición de este libro.
Gastos de envío:
EUR 5,74
De Reino Unido a Estados Unidos de America
Gastos de envío:
EUR 3,82
A Estados Unidos de America
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR005075965
Cantidad disponible: 1 disponibles
Librería: Books From California, Simi Valley, CA, Estados Unidos de America
paperback. Condición: Good. Nº de ref. del artículo: mon0003501168
Cantidad disponible: 1 disponibles
Librería: HPB-Red, Dallas, TX, Estados Unidos de America
Paperback. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!. Nº de ref. del artículo: S_409565392
Cantidad disponible: 1 disponibles
Librería: savehere619, San Diego, CA, Estados Unidos de America
Condición: good. Nº de ref. del artículo: SHM.5G70
Cantidad disponible: 1 disponibles
Librería: The Maryland Book Bank, Baltimore, MD, Estados Unidos de America
paperback. Condición: Very Good. Estado de la sobrecubierta: No Dust Jacket. Nº de ref. del artículo: 11-N-3-0129
Cantidad disponible: 1 disponibles
Librería: Chaparral Books, Portland, OR, Estados Unidos de America
Paperback. Condición: Very Good. Estado de la sobrecubierta: Very Good. First Edition. The binding is clean and tight with light shelf wear to dust wrapper and bottom edges. Faint smudges to FFEP. Text and images unmarked. Nº de ref. del artículo: CHAPbatSYM
Cantidad disponible: 1 disponibles
Librería: WeBuyBooks, Rossendale, LANCS, Reino Unido
Condición: LikeNew. Most items will be dispatched the same or the next working day. Nº de ref. del artículo: wbs8337190162
Cantidad disponible: 1 disponibles
Librería: Irish Booksellers, Portland, ME, Estados Unidos de America
Condición: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book. Nº de ref. del artículo: 10-1856697274-G
Cantidad disponible: 1 disponibles
Librería: HPB Inc., Dallas, TX, Estados Unidos de America
Paperback. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!. Nº de ref. del artículo: S_411855217
Cantidad disponible: 1 disponibles
Librería: Books Unplugged, Amherst, NY, Estados Unidos de America
Condición: Good. Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within 2.69. Nº de ref. del artículo: bk1856697274xvz189zvxgdd
Cantidad disponible: 1 disponibles