Whether they like it or not, relief and development NGOs are in the midst of a revolution. Faced with the challenge of managing their growing influence in international politics, these organizations are making operational decisions that will determine their survival. Those that find themselves hampered by the increased politicization of aid and demands on their accountability; those that struggle to define their work in a world that has only recently begun to recognize their authority, will fail to meet their goals. Those that are committed to flexibility, learning new technologies and rethinking their strategies and structure will see their organizations succeed. Author Paul Ronalds brings his experience as Deputy CEO of World Vision Australia to other NGO managers in ""The Change Imperative"", guiding them through the challenges they must overcome to maintain effectiveness in the 21st century. He covers the practical issues leaders are facing in areas such as advocacy, fundraising, technology, financing and human resources, but also the more ambiguous issues: legitimacy, state sovereignty, and political analysis. Ronald's book is a must-have for both students and managers pursuing influential careers in charitable, development and aid organizations.
Paul Ronalds is Director of Policy and Programs at World Vision Australia. In this role, Paul is responsible for overseeing all of World Vision Australia's programming and advocacy activities in more than 65 countries around the world. Paul has a background in law, business and economics and his previous roles include corporate law with Freehills, founder of wishlist.com.au, one of Australia's most successful e-commerce companies and chief operating officer of Urban Seed, a small, inner city NGO that provides a range of services to marginalized people in Melbourne's inner city.
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