Winning Big: Successful Sales Tips by Legendary Sports Superstars - Tapa blanda

Personal insights to successful selling by legendary sports superstars as interviewed by the author. Ten chapters feature individual compelling character traits--competition, respect, aggressiveness, perseverance, confidence, concentration, leadership, consistency, recognition--that made these former athletes excel not only when they played professionally, but also in business. Each story line is a first-person account that gives new meaning to winning big in sales.

Spending more than a decade working as a marketing executive at both the National Football League and the National Basketball Association, Michael G. Suscavage has seen first hand how athletes transition from players at the highest level to performing successfully in business. "Think like a pro," says the author, "and a pro you will be."