Culture+Typography: How Culture Affects Typography - Tapa blanda

"Culture+Typography is an inspirational book that opens the eyes to the world around us. This book is oddly emotional and...should be shared with everybody." --San Diego Book Review "There's a nice variety and it's interesting to see the similarities and differences in the use of typography. After going through the book, you may never look at street signs the same again, or may start to wonder about how the typography came about. This book's a nice resource for designers." --Parkablogs.com "Whether you've been a long-time typography enthusiast or just recently jumped on the bandwagon of Helvetica fans and Comic Sans haters, you'll love this new book from South Carolina-based graphic designer Nikki Villagomez. Her book investigates how design choices from type selection, color usage and more can be informed by the language of the cultural surroundings. If you're looking for a new great design for your brand or you're just a font fanatic, this book will be a great addition to your collection or your coffee table." --6sqft "Villagomez's...conscise and insightful descriptions provide a historical context for such everyday designs as hand-painted signs and utilitarian, yet beautiful, manhole covers. The informative examples present a snapshot of an era of American signage that reflected the unique traits...of its businesses. Villagomez challenges readers to look at their city in a new light." --Communication Arts