A fresh voice on leadership--and a senior leader at one of the world’s largest communications networks --reveals that success comes by focusing on the journey, not just the destination.
When Elise Mitchell founded Mitchell Communications in 1995 she had no idea how successful the boutique communications agency would become. Under Mitchell’s leadership, the agency grew more than 500 percent in just five years. In 2012, Dentsu Inc., the world’s largest advertising agency, bought the company, retaining Mitchell as CEO and also elevating her to the role of CEO for Dentsu’s public relations network.
Drawn from Elise Mitchell’s extensive experience, Leading through the Turn reveals Mitchell’s hard-won lessons for achieving success while enjoying the journey along the way. Her refreshing approach to leadership is revealed through first-hand stories of her rise to the top and interviews with well-known leaders, as well as stories from Elise’s motorcycle trips around the world.
“Leadership is far more than just achieving the traditional marks of success. It’s about finding true significance in what we do. Leading Through the Turn will make you rethink your purpose and redefine your destination. Elise teaches us that the journey isn’t just a means to an end; it’s something to be savored and experienced. A must-read for every leader today.”
-- John Addison, former Co-CEO of Primerica; Leadership Editor, Success Magazine and Wall Street Journal bestselling author of Real Leadership
“This is such a fresh take on leadership--an in-the-trenches handbook from a leader who has found far more than just success in her journey. Elise inspires us to live a whole life, to make a positive difference for those we love and lead, and most importantly to enjoy the ride along the way. Authentic and compelling, you’ll definitely want this one on your leadership bookshelf.”
--Donna Wiederkehr, CMO, Dentsu Aegis Network, Americas
“In her well-crafted, highly instructive new book, Elise Mitchell shares an intimate view of her professional journey, learnings, personal growth and transformation. Leading Through the Turn is captivating reading for would-be entrepreneurs and leaders set on reinventing their future with new found tools and perspective.”
Dave Pottruck Former CEO, Charles Schwab Chairman of the Board, Hightower
“Elise Mitchell has been a pioneer throughout her career, building a successful and diverse communications agency with a refreshingly female perspective. Her business reflects Elise's own unique ability to connect with individuals at all levels and to steer a course with equal measures of charm and determination. Her inspiring journey provides a road map from which many others will now benefit.”
Andrew Flack Vice President Marketing and E-Commerce, Hilton Worldwide
“In Leading Through The Turn Elise Mitchell uses wonderful storytelling to describe her journey as a determined leader who not only achieved success, but also discovered passion and purpose along the way. Elise authentically shares her wisdom in such an absorbing fashion that leaders across the board will enjoy and benefit.”
Stephen Quinn Former CMO, Walmart Stores Inc.
“While reading Leading Through the Turn, I was reminded of why I value Elise Mitchell as a colleague and friend. Like Elise, her new book is inspiring, instructive and authentic. No matter where you are in your professional journey, you will learn from Elise’s stories and perspectives that she includes. As a female executive, I proactively seek out success stories of other female leaders who have navigated through the thick and thin to learn from their experience. This book is a must-read for all finding their way who wish to learn."
Renee Wilson, President, PR Council
“I’ve met countless entrepreneurs through the years who have built great companies. But Elise is a one-of-a-kind leader with a story to match. When we bought her agency, we knew we were getting more than just a business strategist, we were getting a leader of character and commitment who could help Dentsu realize its global aspirations. This book shares her incredible story as well as the stories of many other exceptional leaders who will inspire you to lead at your best.”
Yuzuru Kato Former Executive Vice President, Member of the Board, Dentsu Inc.President and CEO, Video Research Ltd.
“I’ve worked with many experts across a variety of industries, but Elise is that rare combination of savvy business-builder, authentic leader and passionate advocate for others. In Leading Through the Turn, she shares stories from the trenches of entrepreneurship that will change your attitude about both success and significance. If you want to lead in remarkable ways, this is your roadmap.”
John Hall CEO and co-founder, Influence & Co.Top 25 Influencers, Inc.
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