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Descripción Condición: New. Nº de ref. del artículo: 30171356-n
Descripción Paperback. Condición: new. Paperback. Successful entrepreneurship requires a specialized mix of innovation, drive, business acumen, and communication; an entrepreneur sees the potential and pitfalls in any idea, and understands the product, the market, and the business climate well enough to make smart decisions for the venture. This book is designed to go beyond the nuts and bolts of entrepreneurship and help students develop the critical foundation referred to as entrepreneurial thinking. Organized to align with the typical flow of development, the text allows students to develop their own ideas alongside each lesson. Coverage of goals, opportunities, and resources includes detailed discussion of venture funding, financial resources, and the relationships needed to get an idea off of the ground; subsequent chapters include clear guidance on keeping the momentum going through product development, enterprise growth, value creation, and the evolution of the business model. Based on the latest research and providing a truly global perspective, this book gives students a comprehensive, real-world foundation in entrepreneurship today. Published in tandem with student workbook: Entrepreneurship workbook. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781119221869
Descripción paperback. Condición: New. Language: ENG. Nº de ref. del artículo: 9781119221869
Descripción Condición: new. Nº de ref. del artículo: 18b964a516c51b11f3371bccf6352750
Descripción Condición: New. Nº de ref. del artículo: 30171356-n
Descripción Paperback / softback. Condición: New. New copy - Usually dispatched within 4 working days. Nº de ref. del artículo: B9781119221869
Descripción Condición: New. In. Nº de ref. del artículo: ria9781119221869_new
Descripción Condición: New. 2018. 1st Edition. Paperback. . . . . . Nº de ref. del artículo: V9781119221869
Descripción Soft Cover. Condición: new. Nº de ref. del artículo: 9781119221869
Descripción PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: FW-9781119221869