"Superbrands" aims to highlight brands from a wide range of sectors that have become the strongest and most iconic in their field. The publication explores how these brands have succeeded in reaching the top and is part of a pioneering programme that was founded with the aim of paying tribute to the UK's strongest brands. Through identifying these brands and providing their case histories, the "Superbrands" organisation and a panel of expert judges - the Expert Council, independently administered by The Centre for Brand Analysis - hopes that people will gain a greater understanding and appreciation of the important and highly topical discipline of branding, as well as a greater admiration for the brands themselves. Beyond this publication, the programme also encompasses an online platform (SuperbrandsDigital.com), a dedicated national newspaper supplement and regular editorial features throughout the year. The company also hosts regular events that promote networking between senior brand owners.
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Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Hardback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR004308878
Cantidad disponible: 1 disponibles
Librería: Anybook.com, Lincoln, Reino Unido
Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust Jacket in fair condition. Nº de ref. del artículo: 8724468
Cantidad disponible: 1 disponibles
Librería: Hay-on-Wye Booksellers, Hay-on-Wye, HEREF, Reino Unido
Condición: Very Good. Some shelfwear to edges of book content in a very good condition. And tear along spine of dust jacket roughly a inch long. Nº de ref. del artículo: 090256-10
Cantidad disponible: 1 disponibles
Librería: Sapphire Books, Peterborough, CAMBS, Reino Unido
Hardcover. Condición: New. Estado de la sobrecubierta: New. Limited Edition. SIGNED LIMITED EDITION : Published In 2011 : 1st. Limited Edition : Superbrands Publishing : Very , Very Large & Heavy Book : This Book Is Limited To 125 Copies Through Mercedes Benz UK : There Are 6 Signatures On A Separate Sheet That Comes With The Book + An Introductory Letter : Very Small Amount Of Faint Face Rubbing To The Dust Wrapper : Otherwise , As New Throughout : Overall , A Very Nice Collectors Book : Signed by Author(s). Nº de ref. del artículo: 51 - 16452
Cantidad disponible: 1 disponibles