Professional Communication: Principles and Applications - Tapa blanda

Professional Communication: Principles and Applications is designed as a comprehensive text for introductory university-level communication courses. It is suitable for both core subjects and faculty specific subjects. It uses examples from a wide range of academic and professional situations. The text takes a task orientated approach which will help readers enhance their performance in nominated communication tasks. Current theory is introduced to provide the conceptual tools to help readers think through communication problems. In this way, theory is integrated with practice. The tasks are sufficiently specific to provide an action focus for each chapter yet general enough to allow instructors to adapt them to their professional needs. The text is written clearly and accessibly, devoid of technical jargon.