The Lolita Effect - Tapa blanda

'An author who writes like a human being, with very little tendency to the worst excesses of the jargon of academia. She's a professor of mass communication and media, and it shows in [her] lightness of touch ... I would recommend [this] book to parents and teachers who want to help the youngsters in their care grow up with a healthy and confident attitude to sex' - Jenni Murray Daily Mail. 'Should be required reading for parents' - St. Louis Post-Dispatch. 'A valuable read - Educational, informative, and extremely relatable' - Feminist Review. 'After debunking each myth, Durham offers practical suggestions for overcoming these falsehoods, including sample questions for parents and children. In a well-written and well-researched book, she exposes a troubling phenomenon and calls readers to action' - Publishers Weekly. 'Durham's provocative and erudite study of the demeaning way society views girls serves both to alarm and educate; consider it required reading for parents and their daughters' - Booklist.

We are constantly bombarded with alarming media images: brand-name thong underwear for ten-year-olds with the slogans 'Wink Wink' and 'Eye Candy' printed on them; oversexed and underdressed celebrities; Bratz dolls and their 'sexy' clothing line for preteens. How do we raise sexually healthy young women in this kind of environment? In "The Lolita Effect", university professor and journalist M G Durham offers new insight into media myths and spectacles of sexuality. Using examples from popular TV shows, fashion and beauty magazines, movies and websites, Durham shows for the first time all the ways in which sexuality is rigidly and restrictively defied in media - often in ways detrimental to girls' healthy development. Durham provides us with the tools to navigate this media world effectively without censorship or moralising, and then to help our girls to do so in strong and empowering ways.