Design Bruce Mau Life Style

ISBN 13: 9780714845203

Life Style

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9780714845203: Life Style

Bruce Mau describes his studio as a multi-disciplinary think tank where designers, artists and architects, curators, filmmakers and writers collaborate ... In interviews and in his own writings, Mau rarely alludes overtly to nuts-and-bolts design issues such as typography, page design, color, and proportion. Instead, his work critically engages what he calls the global image economy: a new world order characterized by the impact of sophisticated reproduction technology, the proliferation of logos and printed advertisements, digitally manipulated imagery, celebrity culture, and electronic commerce, among other late-twentieth-century phenomena.This book begins with a one-page text titled Styling Life: Declaration, which succinctly defines the firm's approach and includes the statement, Here we accept the accidents, the encounters, the interruptions and the failures of design practice along with its successes and elations.

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Review:

Each day, the average Western citizen sees, assimilates, and recognizes 16,000 logos. Chances are that Bruce Mau has been involved in the creation, evolution, and/or devolution of many of them. But calling Bruce Mau a graphic designer would be akin to calling Mae West a playwright--technically correct, but oh-so-limiting.

This mammoth catalogue raisonné of Mau's graphic work (which only Phaidon Press has the resources, and the patience, to produce) is the much-anticipated follow-up to the 1995 sensation S, M, L, XL that Mau coauthored with renowned Dutch architect Rem Koolhaas. Nearly as big, but much more colorful, Life Style offers a compendium of thoughts on the conflicts and conundrums that so perplex concerned aesthetes in Western civilization, including suburban sprawl, ecological threats, the implications of identity creation, and the role of the graphic arts in architecture and design.

Trying to pin down this huge undertaking to only a few highlights would be a disservice to a man who counts such luminaries as Koolhaas, Frank Gehry, John Cage, Michael Snow, Meg Stuart, and Chris Marker as friends and colleagues. The center section alone, which recounts and reprints the celebrated spreads from his publishing venture Zone Books, would be worth the price: "The times were extraordinary--the middle 1980s, the height of American yuppie culture gorging itself on wealth. The Macintosh computer had only just been introduced and was making itself felt in the world of typography by virtue of its capacity to distort fonts. It would eventually transform the field of design, disseminating expertise and clustering capacities vertically. Faxes and FedEx were making possible a new level of international collaboration that would soon put a Toronto designer at the center of a transatlantic project. That project was Zone."

The collaboration at Zone Books enabled some of the most provocative book projects ever seen, and they are reproduced faithfully in Life Style (although one might need a magnifying glass to get the most out of them). Zone was the first and most satisfying of Mau's team projects, and the pleasure of its success is apparent in the book. But readers will find much more of interest documented here, including his revolutionary stint at I.D. Magazine; his brilliant realization of a book version of the underground, classic sci-fi thriller "La Jetée"; and his ideas for information interchange at several major architectural projects, including right here in Seattle, working with his friend Koolhaas in building the controversial new Seattle Public Library.

All things considered, this major book will leave some readers furious at Bruce Mau's audacity and others aghast at his cross-disciplinary influences. I doubt that there's anyone working in design today who has had quite his impact. This book is a beautifully realized celebration of that impact, and very much worth the wait.

By the way, Phaidon has produced this book with eight different and gorgeous fabric covers. Yours might differ from our rather inadequate representation on the site. As with S, M, L, XL, I predict that some day all of them will be (ahem) "coollectors'" items. --Charles Decker

About the Author:

Bruce Mau is the President and Creative Director of Bruce Mau Design. He has been a visiting scholar at institutions worldwide, including The Getty Research Institute in Los Angeles, Rice University in Houston, the University of Toronto's School of Architecture, and California Institute of the Arts, where he was an artist-in-residence. He has lectured widely throughout North America and in Berlin and Zurich, and in 1998 won the Chrysler Award for Design Innovation.

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Bruce Mau
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ISBN 10: 0714845205 ISBN 13: 9780714845203
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Descripción Phaidon Press Ltd, United Kingdom, 2005. Paperback. Estado de conservación: New. New edition. Language: English . Brand New Book. Life Style is the first book to document Bruce Mau s creative process and his studio practice, Bruce Mau Design (BMD). Since founding his Toronto-based studio in 1985, Mau has become one of the world s most sought-after designers. He became an international figure following the publication of the groundbreaking and award-winning volume S,M,L,XL, which he designed and co-authored with Dutch architect and recent winner of the Pritzker Architecture Prize, Rem Koolhaas. Written by Mau and conceived and designed by BMD, Life Style is a collection of playful and critical statements about the visual and cultural trends that influence today s image-driven environment. The book showcases the methodology, philosophy, world view and projects of BMD. With over 1,000 images and available in a variety of luminous satin covers, each reader can choose his/her colour to match his/her life style. Nº de ref. de la librería AA99780714845203

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Bruce Mau
Editorial: Phaidon Press Ltd, United Kingdom (2005)
ISBN 10: 0714845205 ISBN 13: 9780714845203
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Descripción Phaidon Press Ltd, United Kingdom, 2005. Paperback. Estado de conservación: New. New edition. Language: English . Brand New Book. Life Style is the first book to document Bruce Mau s creative process and his studio practice, Bruce Mau Design (BMD). Since founding his Toronto-based studio in 1985, Mau has become one of the world s most sought-after designers. He became an international figure following the publication of the groundbreaking and award-winning volume S,M,L,XL, which he designed and co-authored with Dutch architect and recent winner of the Pritzker Architecture Prize, Rem Koolhaas. Written by Mau and conceived and designed by BMD, Life Style is a collection of playful and critical statements about the visual and cultural trends that influence today s image-driven environment. The book showcases the methodology, philosophy, world view and projects of BMD. With over 1,000 images and available in a variety of luminous satin covers, each reader can choose his/her colour to match his/her life style. Nº de ref. de la librería AA99780714845203

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Kyo Maclear (commentator), Bart Testa (commentator), Bruce Mau Design Inc (contributions)
Editorial: Phaidon Press Ltd 2005-03-31, London (2005)
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Descripción Phaidon Press Ltd 2005-03-31, London, 2005. paperback. Estado de conservación: New. Nº de ref. de la librería 9780714845203

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Descripción Phaidon Press Ltd, 2005. PAP. Estado de conservación: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Nº de ref. de la librería GB-9780714845203

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Descripción Phaidon Press. Estado de conservación: New. pp. 624. Nº de ref. de la librería 8093327

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Descripción Phaidon Press, 2005. Softcover. Estado de conservación: New. Estado de la sobrecubierta: New. First Edition. New (heavy) book in barely rubbed transparent plastic dust jacket with a nick. ; 2 x 9.6 x 8.2 Inches; 638 pages. Nº de ref. de la librería 39885

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Descripción Phaidon Press, 2005. Softcover. Estado de conservación: New. Estado de la sobrecubierta: New. First Edition. New (heavy) book in barely rubbed transparent plastic dust jacket. ; 2 x 9.6 x 8.2 Inches; 638 pages. Nº de ref. de la librería 31914

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Mau, Bruce
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Descripción Phaidon Press, 2005. Softcover. Estado de conservación: New. Estado de la sobrecubierta: New. First Edition. New (heavy) book in barely rubbed transparent plastic dust jacket. ; 2 x 9.6 x 8.2 Inches; 638 pages. Nº de ref. de la librería 39876

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