Managing for Joint Venture Success - Tapa dura

Milo E. Friesen Senior Vice President Research and Development Ransburg Corp.Today's businesses must reach an international market with a full line of products with current technology. Pooling the strengths of two or more companies is sometimes necessary. This frustrates managers of the parent companies who are unable to "control" the new entity and who may have different objectives. Kathryn Harrigan's detailed analysis points out the pitfalls and suggests proven alternatives. Read before venturing!

Confronted with soaring business risks and fierce global competition, managers are discovering that the best hope for staying ahead is by joining forces with other companies. By pooling resources and complementary strengths companies can increase productivity and competitive standing in ways they co