The Business of Technology: Digital Multimedia - Tapa dura

"The textbook is an excellent way to explain theory in each category and show the visual examples the book provides when talking about each theory or definition." "The text is well formatted and covers a wide variety of subjects. It is colorful and keeps the students attention with the visuals. It is easy for my students to understand." "Lots of questions at the end of chapters. I like having a good number of assessment questions. I really like the Use Your Knowledge part. Excellent coverage of design/layout (print). I have always had difficulty finding something to adequately address this topic. I like the Electronic Portfolio idea and scoring guide."

DIGITAL MULTIMEDIA, 2E prepares students for the workplace by teaching them to use business-standard software applications to complete projects and solve problems. The non-software-specific approach gives students a strong foundation in the concepts and practices of digital multimedia and allows the text to focus on the more creative end of business technology.