Tourism: Principles, Practices, Philosophies - Tapa dura

Reseña del editor

Now revised and updated for the 1990s, this introduction to travel and tourism covers very phase of the subject - the psychological, sociological, economic and political aspects of the industry. It also describes tourism marketing and research, and presents career options open to students in the field. The new edition retains the feature of end-of-chapter cases and readings to supplement text material and treat key subjects in greater depth. It includes a new chapter that touches on tourism as a force for world peace and examines future trends in the industry.