Strategic Management in the Hospitality Industry - Tapa dura

Reseña del editor

This text on strategic management focuses exclusively on the hospitality industry, detailing the systemic foundations of strategies and their implementation. The text examines the principles behind strategies, as well as their content and function. Based on research and actual experience, the book includes four case studies that broadly illustrate the dynamics of strategic planning. This book should be of interest to managers in the hospitality industry.