Do-It-Yourself Web Stores For Dummies - Tapa blanda

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Are you excited about opening your Web store, but a little intimidated too? Relax! Web Stores Do-It-Yourself For Dummies is here to guide you step by step through the whole process. You'll find the easiest and best ways to choose a provider, sign up with payment processors, and open for business in no time. This make-it-happen guide for online entrepreneurs walks you through the process of opening an account, designing your store for easy shopping, creating a catalog that shoppers can't resist, processing orders and payments efficiently, and much more. You'll find the best ways to choose merchandise, establish store information, create a skype phone number, develop store policies, and reach the customers you want. Discover how to: Pick products that will really sell Find and evaluate storefront providers Establish payment options Accept credit card payments safely Lay out your design from the ground up Set up a catalog of goods Arrange for shipping Incorporate the best practices of super-selling sites Keep your store up to date Put your Web store at the hub of your sales Fine-tune before you open Take advantage of search engines and pay-per-click campaigns Complete with lists of the top ten things every Web store needs, tips for designing your store, and traps to avoid while building and running your store, Web Stores Do-It-Yourself For Dummies makes opening your Web store fast, fun, and simple!

Contraportada

Do-it-Yourself

Choose a provider, sign up with payment processors, and open for business!

Are you excited about opening your online business, but a little intimidated too? Fear not — help is in this book!

It's not hard to set up a Web store when somebody's guiding you through step by step. Here's how to open a Web store account, design your store for easy shopping, create a catalog that shoppers can't resist, process orders and payments efficiently, and more. Covers Yahoo! Merchant Solutions, ProStores, and 1&1 eShops.

Stuff You Need to Know

• How to pick products that will sell

• What it takes to accept credit card payments

• How to arrange shipping

• Secrets of super selling sites

• Tips for promoting and updating your store