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Descripción Taschenbuch. Condición: Neu. Neu Neuware, Importqualität, , Sofortversand - STRATEGIC MANAGEMENT ESSENTIALS, 2E, International Edition is a brief version of the authors market-leading text THEORY OF STRATEGIC MANAGEMENT, 8E, International Edition, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the texts presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companiesboth domestic and internationalso that students gain practice putting chapter concepts into action.STRATEGIC MANAGEMENT ESSENTIALS, 2E, International Edition is a brief version of the authorsÆ market-leading text THEORY OF STRATEGIC MANAGEMENT, 8E, International Edition, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the textÆs presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companiesùboth domestic and internationalùso that students gain practice putting chapter concepts into action. Nº de ref. del artículo: INF1000180239