The Late Age of Print: Everyday Book Culture from Consumerism to Control

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9780231148153: The Late Age of Print: Everyday Book Culture from Consumerism to Control

Ted Striphas argues that, although the production and propagation of books have undoubtedly entered a new phase, printed works are still very much a part of our everyday lives. With examples from trade journals, news media, films, advertisements, and a host of other commercial and scholarly materials, Striphas tells a story of modern publishing that proves, even in a rapidly digitizing world, books are anything but dead.

From the rise of retail superstores to Oprah's phenomenal reach, Striphas tracks the methods through which the book industry has adapted (or has failed to adapt) to rapid changes in twentieth-century print culture. Barnes & Noble, Borders, and Amazon.com have established new routes of traffic in and around books, and pop sensations like Harry Potter and the Oprah Book Club have inspired the kind of brand loyalty that could only make advertisers swoon. At the same time, advances in digital technology have presented the book industry with extraordinary threats and unique opportunities.

Striphas's provocative analysis offers a counternarrative to those who either triumphantly declare the end of printed books or deeply mourn their passing. With wit and brilliant insight, he isolates the invisible processes through which books have come to mediate our social interactions and influence our habits of consumption, integrating themselves into our routines and intellects like never before.

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Book Description:

Ted Striphas tracks the methods through which the book industry has adapted (or has failed to adapt) to rapid changes in twentieth-century print culture. With examples from trade journals, news media, films, advertisements, and other commercial and scholarly materials, Striphas tells a story of modern publishing that proves, even in a rapidly digitizing world, books are anything but dead. With wit and brilliant insight, he isolates the invisible processes through which books have come to mediate our social interactions and influence our habits of consumption. This edition features a new preface in which Striphas considers the stakes of abandoning printed books in favor of digital readers.

About the Author:

Ted Striphas is assistant professor in the Department of Communication and Culture and adjunct professor of American Studies and Cultural Studies at Indiana University. He is the coeditor of the book Communication as... : Perspectives on Theory and a special issue on intellectual property published by the journal Cultural Studies. To learn more, visit his Web site at www.thelateageofprint.org.

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Ted Striphas
Editorial: Columbia University Press, United States (2011)
ISBN 10: 0231148151 ISBN 13: 9780231148153
Nuevos Paperback Cantidad: 10
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Descripción Columbia University Press, United States, 2011. Paperback. Estado de conservación: New. Reprint. Language: English . Brand New Book. Ted Striphas argues that, although the production and propagation of books have undoubtedly entered a new phase, printed works are still very much a part of our everyday lives. With examples from trade journals, news media, films, advertisements, and a host of other commercial and scholarly materials, Striphas tells a story of modern publishing that proves, even in a rapidly digitizing world, books are anything but dead. From the rise of retail superstores to Oprah s phenomenal reach, Striphas tracks the methods through which the book industry has adapted (or has failed to adapt) to rapid changes in twentieth-century print culture. Barnes Noble, Borders, and have established new routes of traffic in and around books, and pop sensations like Harry Potter and the Oprah Book Club have inspired the kind of brand loyalty that could only make advertisers swoon. At the same time, advances in digital technology have presented the book industry with extraordinary threats and unique opportunities. Striphas s provocative analysis offers a counternarrative to those who either triumphantly declare the end of printed books or deeply mourn their passing. With wit and brilliant insight, he isolates the invisible processes through which books have come to mediate our social interactions and influence our habits of consumption, integrating themselves into our routines and intellects like never before. Nº de ref. de la librería AAH9780231148153

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Ted Striphas
Editorial: Columbia University Press January 2011 (2011)
ISBN 10: 0231148151 ISBN 13: 9780231148153
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Descripción Columbia University Press January 2011, 2011. Paper Back. Estado de conservación: New. Nº de ref. de la librería 111532

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Ted Striphas
Editorial: Columbia University Press, United States (2011)
ISBN 10: 0231148151 ISBN 13: 9780231148153
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Descripción Columbia University Press, United States, 2011. Paperback. Estado de conservación: New. Reprint. Language: English . Brand New Book. Ted Striphas argues that, although the production and propagation of books have undoubtedly entered a new phase, printed works are still very much a part of our everyday lives. With examples from trade journals, news media, films, advertisements, and a host of other commercial and scholarly materials, Striphas tells a story of modern publishing that proves, even in a rapidly digitizing world, books are anything but dead. From the rise of retail superstores to Oprah s phenomenal reach, Striphas tracks the methods through which the book industry has adapted (or has failed to adapt) to rapid changes in twentieth-century print culture. Barnes Noble, Borders, and have established new routes of traffic in and around books, and pop sensations like Harry Potter and the Oprah Book Club have inspired the kind of brand loyalty that could only make advertisers swoon. At the same time, advances in digital technology have presented the book industry with extraordinary threats and unique opportunities. Striphas s provocative analysis offers a counternarrative to those who either triumphantly declare the end of printed books or deeply mourn their passing. With wit and brilliant insight, he isolates the invisible processes through which books have come to mediate our social interactions and influence our habits of consumption, integrating themselves into our routines and intellects like never before. Nº de ref. de la librería AAH9780231148153

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Descripción 2010. PAP. Estado de conservación: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. de la librería KS-9780231148153

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Ted Striphas
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Descripción Columbia University Press 2011-03-08, New York, 2011. paperback. Estado de conservación: New. Nº de ref. de la librería 9780231148153

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Descripción Columbia University Press, 2011. PAP. Estado de conservación: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Nº de ref. de la librería WI-9780231148153

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Ted Striphas
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Descripción Columbia University Press, United States, 2011. Paperback. Estado de conservación: New. Reprint. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Ted Striphas argues that, although the production and propagation of books have undoubtedly entered a new phase, printed works are still very much a part of our everyday lives. With examples from trade journals, news media, films, advertisements, and a host of other commercial and scholarly materials, Striphas tells a story of modern publishing that proves, even in a rapidly digitizing world, books are anything but dead. From the rise of retail superstores to Oprah s phenomenal reach, Striphas tracks the methods through which the book industry has adapted (or has failed to adapt) to rapid changes in twentieth-century print culture. Barnes Noble, Borders, and have established new routes of traffic in and around books, and pop sensations like Harry Potter and the Oprah Book Club have inspired the kind of brand loyalty that could only make advertisers swoon. At the same time, advances in digital technology have presented the book industry with extraordinary threats and unique opportunities. Striphas s provocative analysis offers a counternarrative to those who either triumphantly declare the end of printed books or deeply mourn their passing. With wit and brilliant insight, he isolates the invisible processes through which books have come to mediate our social interactions and influence our habits of consumption, integrating themselves into our routines and intellects like never before. Nº de ref. de la librería BTE9780231148153

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Ted Striphas
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Descripción Columbia University Press, 2011. Paperback. Estado de conservación: New. book. Nº de ref. de la librería M0231148151

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Descripción Columbia University Press, 2011. Paperback. Estado de conservación: New. Never used!. Nº de ref. de la librería 0231148151

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