"'The Numerati' is a kind of travelogue, a report from the shadowy regions where data mining, the search for new algorithms and the divination for the hidden meanings disclosed by our choices animates a type of research that was impossible to imagine before the computer . . . an interesting book . . . Baker knows well that the Numerati cannot answer the big questions, like where do we go from here? But perhaps they can help us avoid falling off whatever cliffs we decide to peer over."Reseña del editor:
In a world teeming with data, we ourselves become the math nerds' most prized specimens.
In The Numerati Stephen Baker, a Business Week senior writer, takes us on a guided tour (no maths required) through an unprecedented new era, in which mathematicians are starting to map individual human behaviour - what we do, who we are, how we work, chat, play and shop -- and in so doing, will change every aspect of our lives, from the kind of medical advice we get, to the adverts we see, to our appraisals at work, to the way politicians try to win our votes and protect us from terrorist attacks.
There's the robotic librarian using a combination of algebra and geometry to analyse thousands of press articles and blog posts in English.Then there are the mathematicians helping to map out advertising campaigns, changing the nature of research in newsrooms and in biology labs, enabling marketers to forge new one-on-one relationships with customers. Baker asks the fundamental question: If long articles full of twists and turns can be reduced to a mathematical essence, what's next? Will the power of mathematicians to make sense of personal data and to model the behaviour of individuals inevitably erode privacy?More and more of the world economy is falling into the realm of numbers.
The Numerati is a book about one of the great undertakings of the 21st century - the mathematical modelling of humanity. Much in the same way as neuroscientists are mapping our brains, mathematicians are mapping our individual behaviour -- everything that makes the individual distinct. Stephen Baker navigates us through a world that otherwise might seem remote or disconnected, but one which is absolutely relevant to our everyday lives.
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Descripción Jonathan Cape, 2008. Paperback. Estado de conservación: Very Good. The Numerati: How They'll Get My Number and Yours: In Which They'll Get My Number and Yours This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. de la librería 7719-9780224080576
Descripción Jonathan Cape, 2008. Estado de conservación: Good. N/A. Shows some signs of wear, and may have some markings on the inside. Nº de ref. de la librería GRP88301006
Descripción Jonathan Cape. Estado de conservación: Very Good. Num Pages: 256 pages. BIC Classification: PDR. Category: (G) General (US: Trade). Dimension: 229 x 155 x 19. Weight in Grams: 340. Good clean copy with some minor shelf wear. 2008. Paperback. . . . . Books ship from the US and Ireland. Nº de ref. de la librería KEC0000920
Descripción Paperback. Estado de conservación: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Nº de ref. de la librería GOR007089733
Descripción Jonathan Cape, 2008. Estado de conservación: Very Good. Num Pages: 256 pages. BIC Classification: PDR. Category: (G) General (US: Trade). Dimension: 229 x 155 x 19. Weight in Grams: 340. Good clean copy with some minor shelf wear. 2008. Paperback. . . . . . Nº de ref. de la librería KEC0000920
Descripción Paperback. Estado de conservación: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Nº de ref. de la librería FPS0224080571G
Descripción Estado de conservación: very good. 322 Gramm. Nº de ref. de la librería M00224080571-V
Descripción Jonathan Cape, 06.11.2008., 2008. Estado de conservación: Sehr gut. Auflage: Trade Paperback.. 256 Seiten minimale Lagerspuren, innen wie neu Q97 Sprache: Englisch Gewicht in Gramm: 320 23,2 x 15,2 x 2,2 cm, Taschenbuch. Nº de ref. de la librería 212993