Reseña del editor:
Prentice Hall PTR is pleased to introduce an extraordinary new series of insider's guides designed to help business people and investors succeed in the booming markets of Southeast Asia. These six books are based on detailed personal interviews, documents that have been translated for the first time, and the extensive collective research of more than 40 executives taking their MBAs at the prestigious Nanyang Business School. This is up-to-date, reliable, local information that has never been brought together before -- in English or any language. For business people and investors, these books are absolutely invaluable. Even for students, researchers and travelers, they offer unprecedented insight into the fastest-growing region on Earth.The first insider's guide to doing business in India.-- Up-to-date coverage of market reforms and industrial policy.-- Guidance on evaluating specific investment opportunities, especially in the new economic zones of New Delhi, Bangalore and Madras.-- Exclusive coverage of the dynamic tourism, telecommunications and software sectors.India's cultural, religious and linguistic diversity are an enigma to potential investors that has camouflaged an emerging middle class market outnumbering the population of the U.S. In this book, the editors unveil India's economic reform initiatives, regionalization strategies for trade and commerce, and the vast investment opportunities in the economic zones of New Delhi, Bangalore and Madras. They cover broad issues of industrial policy, market reforms, labor and human resources development, and the legal environment. They also present highly-specific recommendations for evaluating investmentopportunities, and specific options in the dynamic tourism, telecommunications and software sectors.
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