The Strategy Reader - Tapa blanda

Made up of many classic but also some less well-known articles, this popular Strategy Reader provides a remarkable overview of continuing debates in the field of strategic management. The second edition retains many of the classic readings from the previous edition, including those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller. Topics covered by these new readings include corporate governance, new technology and emerging markets, strategic alliances, diversification, and chaos/complexity theory. Designed to be used with any major textbook, The Strategy Reader will appeal to students and to managers seeking to broaden their understanding of the strategic issues facing their organization.

Susan Segal-Horn is Professor of International Strategy at the Open University Business School, where she is also Chair of the Strategy MBA Programme. She is the co-author of The Dynamics of International Strategy (1999) and editor of The Challenge of International Business (1994).