The Strategy Reader - Tapa dura

Made up of many classic articles, this popular Strategy Reader provides a remarkable overview of continuing debates in the field of strategic management. In an extended introduction, the editor gives an overview of the development of the field of strategic management. Introductions to each section explain the thinking in each article. The second edition retains many of the classic readings from the previous edition, including those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Teece, Pascale, Bartlett and Ghoshal, Shapiro, Hitt and Ireland, Miller, and Birkinshaw. Topics covered by these new readings include ethics in strategy, corporate social responsibility, dynamic capabilities, managing strategic change, modularity in products and organisations, corporate parenting, diversification and performance, strategic alliances, evolution of the transnational, chaos/complexity theory and strategic failure. Designed to be used with any major textbook, The Strategy Reader will provide the basic structure for any course in strategic management. It will appeal to students and to managers seeking to broaden their understanding of the strategic issues facing their organization.

Made up of many classic, as well as some less well-known articles, The Strategy Reader provides students and managers with a remarkable overview of continuing debates in the field of strategic management.

Contributions by Porter, Mintzberg, Senge, Hamel and Prahalad give landmark statements of particular positions and approaches. Other essays, chosen for their variety of insight and contrasting perspective, present less familiar authors writing on sometimes unusual topics. The range of articles included here demonstrates the analytical strength of strategy. But it also shows that analysis is not a sufficient condition for strategic thinking. Ultimately that will depend on the exercise of judgement.

Designed to accompany all major textbooks, The Strategy Reader will also appeal to managers seeking to broaden and deepen their understanding of the contribution strategic management can make to the development of their organizations.