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Descripción Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book takes the Grunigian notion of symbiotic relationship building and applies it to a political context. The Author proposes that the relationship building model of public relations could facilitate a more genuine engagement between Members of Parliament and their constituents. Much has been written about the normative model of public relations and its role in establishing, building and maintaining a sense of community between an organisation and its publics (Grunig and Hunt, 1984). This study focuses its observations and analysis within the political microcosm at democracy s interface between the local Member of Parliament and their constituents. The objective of this study was to evaluate how public relations is currently used at electorate level and to suggest how it could be improved. In doing so, the researcher spent a year in a marginal seat leading up to the 2007 Federal Election and gained rare insight into the mind of the incumbent, the Party machine and the critical role of PR in the democratic process. 92 pp. Englisch. Nº de ref. del artículo: 9783846535684
Descripción PAP. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Nº de ref. del artículo: L0-9783846535684
Descripción Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book takes the Grunigian notion of symbiotic relationship building and applies it to a political context. The Author proposes that the relationship building model of public relations could facilitate a more genuine engagement between Members of Parliament and their constituents. Much has been written about the normative model of public relations and its role in establishing, building and maintaining a sense of community between an organisation and its publics (Grunig and Hunt, 1984). This study focuses its observations and analysis within the political microcosm at democracy s interface between the local Member of Parliament and their constituents. The objective of this study was to evaluate how public relations is currently used at electorate level and to suggest how it could be improved. In doing so, the researcher spent a year in a marginal seat leading up to the 2007 Federal Election and gained rare insight into the mind of the incumbent, the Party machine and the critical role of PR in the democratic process. Nº de ref. del artículo: 9783846535684
Descripción PAP. Condición: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Nº de ref. del artículo: L0-9783846535684
Descripción Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Roestenburg AndreaAndrea Roestenburg, lives in Perth, Western Australia, with her husband and two sons. She is currently a senior advisor for a multinational energy company and tutor at Edith Cowan University. Ande is passionate abou. Nº de ref. del artículo: 5497396