The book is targeted at people unfamiliar with the practice of investor relations, who suddenly found themselves faced with the responsibility for the investor relations tasks or hiring investor relations experts. It will also address the needs of those considering investor relations as one of their potential career tracks.
Investor relations is a profession on the borderline between communication, finance and law. This book will address each of these three competencies as essential for successful practice. The book will discuss how these areas contribute to the day-to-day practice of investor relations and what demands they impose on the investor relations professionals.
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