Reseña del editor:
Strategic planning requires evaluating the past, understanding the present and predicting the future. To do this, you need to have "diamond eyes". Strategic Planning: Using Diamond Eyes to See the Future explores some of the strategic analysis that needs to take place. A SWOT analysis is not very beneficial unless an accompanying TOWS analysis is completed. Traditional two-dimensional thinking that we normally use throughout the day, such as "yes or no" or "right or wrong", is not sufficient for "outside-of-the-box" strategic thinking. In this book, Scott Romeo - THE STRATEGY EXPERT®, describes over 25 strategies that can be used. Should your organization be "effective" or "efficient" right now? Is it best to be a "low-cost", 'best-value" or "high-cost" provider today? Does establishing goals actually hinder progress? Strategic Planning: Using Diamond Eyes to See the Future, helps illustrate that goals are not strategies. They are anticipated outcomes or end results. Too many organizations concentrate on goals when they should be concentrating on the strategies and tactics that drive the organization. You will look at strategy from a different perspective after reading this book.
Biografía del autor:
Scott Romeo is a business and management consultant known globally as THE STRATEGY EXPERT®, (www.thestrategyexpert.com). He created the QuickStart to Strategic Planning™ process (www.Q2SP.com) designed to help organizations create more comprehensive and meaningful plans in less time. He works with clients in the U.S. as the Chief Strategist for Strategic Planning 2020, LLC (www.planning2020.com) and he helps US companies enter the Asian marketplace (mainly India) through strategic alliances and joint ventures as the CEO of New Horizon International Consulting, LLC (www.newhorizonconsulting.com). Mr. Romeo has a Master’s degree in organizational management. He is a Certified Advanced Facilitator (C.A.F.), Certified Business Consultant (C.B.C.) and a Certified International Business Specialist (C.I.B.S.). He has facilitated thousands of business and management sessions all over the world. He serves as a strategy SME (Subject Matter Expert) working with client organizations as either a facilitator or consultant/advisor regarding business, strategic and project planning. He is a member of the Association for Strategic Planners. He can be reached at romeo@THESTRATEGYEXPERT.com.
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