"Sinopsis" puede pertenecer a otra edición de este libro.
In Can't Buy My Love, Jean Kilbourne examines the cumulative impact of advertising on attitudes, values, and behavior, paying particular attention to ads designed to appeal to young women. She deftly deconstructs various ad campaigns to show how they encourage the development of intimate, even passionate, relationships with products. From alcohol and tobacco ads that tempt the young with easy ways to rebel against society, to the not-so-subtle assurances that having the right clothes, cosmetics, and snacks can be just as satisfying as a relationship with another person, Kilbourne argues that the real intent of many advertisers is to create an addiction that keeps consumers coming back in hopes of finally realizing their dreams.
"Sobre este título" puede pertenecer a otra edición de este libro.
Gastos de envío:
EUR 3,74
A Estados Unidos de America
Descripción Hardcover. Condición: new. New. Fast Shipping and good customer service. Nº de ref. del artículo: Holz_New_0684865998
Descripción Condición: New. Book is in NEW condition. Nº de ref. del artículo: 0684865998-2-1
Descripción Condición: New. New! This book is in the same immaculate condition as when it was published. Nº de ref. del artículo: 353-0684865998-new
Descripción Hardcover. Condición: new. Buy for Great customer experience. Nº de ref. del artículo: GoldenDragon0684865998
Descripción Hardcover. Condición: new. New Copy. Customer Service Guaranteed. Nº de ref. del artículo: think0684865998
Descripción Hardcover. Condición: new. New. Nº de ref. del artículo: Wizard0684865998
Descripción Condición: New. New. In shrink wrap. Looks like an interesting title! 1.45. Nº de ref. del artículo: Q-0684865998
Descripción Hardcover. Condición: New. Nº de ref. del artículo: Abebooks184148