Librería: MusicMagpie, Stockport, Reino Unido
EUR 9,59
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Very Good. 1749735754. 6/12/2025 1:42:34 PM.
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
EUR 30,93
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Añadir al carritoPaperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
Original o primera edición
EUR 40,02
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: new. Paperback. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 37,70
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de America
EUR 56,74
Cantidad disponible: 1 disponibles
Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 54,46
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Añadir al carritoCondición: As New. Unread book in perfect condition.
EUR 52,90
Cantidad disponible: 1 disponibles
Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 59,42
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Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2020
ISBN 10: 1839096055 ISBN 13: 9781839096051
Librería: WeBuyBooks, Rossendale, LANCS, Reino Unido
EUR 51,70
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Like New. Most items will be dispatched the same or the next working day. An apparently unread copy in perfect condition. Dust cover is intact with no nicks or tears. Spine has no signs of creasing. Pages are clean and not marred by notes or folds of any kind.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 56,95
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. 1st ed. edition NO-PA16APR2015-KAP.
Librería: Majestic Books, Hounslow, Reino Unido
EUR 55,29
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por H N H International Limited, 2024
ISBN 10: 1032445300 ISBN 13: 9781032445304
Librería: Majestic Books, Hounslow, Reino Unido
EUR 56,01
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 63,80
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por H N H International Limited, 2024
ISBN 10: 1032445300 ISBN 13: 9781032445304
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 62,94
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. 1st edition NO-PA16APR2015-KAP.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 54,40
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: Brand New. 346 pages. 9.25x6.10x0.72 inches. In Stock.
Librería: ALLBOOKS1, Direk, SA, Australia
EUR 67,23
Cantidad disponible: 1 disponibles
Añadir al carritoBrand new book. Fast ship. Please provide full street address as we are not able to ship to P O box address.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 56,12
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 52,89
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Añadir al carritoCondición: New.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 57,16
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: New. In.
Idioma: Inglés
Publicado por Emerald Publishing Limited, Bingley, 2018
ISBN 10: 1787564509 ISBN 13: 9781787564503
Librería: Cadeby Books, Grimsby, Reino Unido
EUR 59,47
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: Very Good. UK 2018 hardcover in very good condition. Minor wear, no inscriptions.
Librería: Chiron Media, Wallingford, Reino Unido
EUR 54,91
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: New.
EUR 59,04
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 54,36
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Añadir al carritoCondición: As New. Unread book in perfect condition.
EUR 71,94
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2024
ISBN 10: 1837974438 ISBN 13: 9781837974436
Librería: Devils in the Detail Ltd, Oxford, Reino Unido
EUR 53,54
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: New. Picture Shown is For Illustration Purposes Only, Please See Below For Further DetailsCONDITION ? NEW.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 70,98
Cantidad disponible: 9 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 55,77
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Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 56,26
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Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 55,78
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 62,66
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.