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Título: Will It Fly? How to Know if Your New ...
Editorial: FT Press
Año de publicación: 2003
Encuadernación: Soft cover
Condición del libro: New
Brand new! Please provide a physical shipping address. N° de ref. de la librería 9780130462213
Will your new business idea fly? Find out upfront, before you invest one dime! Will It Fly? introduces the first intuitive, practical tool for assessing and refining new business ideas. Fast, confidential, and reliable, it addresses 44 key elements of success, distilling experience from more than 200 business launches. Use it to fine-tune your idea... protect yourself and your investors... quickly evaluate multiple options... and dramatically improve your odds of success. Indispensable for every entrepreneur, investor, and advisor... even corporate planners and "intrapreneurs"!
Contraportada: Will It Fly? How to Know if Your New Business Idea Has Wings...Before You Take the Leap
Thomas K. McKnight
When you launch a new business, you?re putting it all on the line: your money, your professional and personal relationships, your good name. Make sure you?re betting with the odds, not against them!
This book will help you systematically evaluate your new business idea based on 44 crucial success factors. You?ll know exactly where you stand in as little as 30 minutes. If your idea comes up short, you?ll know where it needs improvement--and if you can?t improve it, you?ll know how to find a better one.
Leading entrepreneurial coach Thomas K. McKnight has distilled his experience with 200+ business launches into an incredibly easy-to-use tool for assessing any business or investment opportunity.
McKnight covers everything that matters. By following this book?s directions, you can get a confidential ?thumbs up? or ?thumbs down? right now... with no risk, no hassle, and no expensive consultants!
Identify winning business ideas--and avoid the losers--before you launch, advise, or invest!
Introducing Innovator?s Scorecard: the breakthrough tool for assessing business opportunities
Will it fly? That?s the #1 question facing everyone with a new business idea. Now, there?s a systematic way to answer that question ahead of time--before you invest one dime. In this book, one of the world?s leading entrepreneurial consultants introduces Innovator?s Scorecard, the first intuitive, practical tool for assessing and refining any new business idea. It is the first defense against the estimated $40 billion lost each year on new ventures that were never destined to go anywhere.
The Innovator?s Scorecard addresses 44 key facets of business success. For every element, you?ll learn what to evaluate, how important it is, how to uncover the information you need, and how to improve your score.
By answering these simple questions, you can fine-tune your idea to reduce risk... protect yourself and your investors from losing money... quickly evaluate dozens of new ideas... and dramatically improve your odds of success!
?The markets taught us lessons I hope we never forget. McKnight weavesthose lessons into a book that allows us to see into the future of our newbusiness ideas. The next big thing needs to stand on solid financialground, and that?s where McKnight steps in to help tomorrow?sinnovators and entrepreneurs.?
?U.S. Rep. Michael G. Oxley (Fourth Ohio District)Co-author, Sarbanes-Oxley Act of 2002
?This book could only have been crafted in the crucible of launching newbusinesses in the classroom, something about which I have considerableexperience. Clearly, McKnight has touched upon 44 critical elements ofsuccess and if you can score well, you could be on your way to a hugewin. Buy it, use it, and keep it on your desk for repeated reference. It isindeed that good.?
?Dr. John W. AltmanRobert E. Weissman Professor, Babson College andVice President, Ewing Marion Kauffman Foundation
?McKnight?s work involves creating new businesses in the classroom andit is not a surprise to see a tool as effective as ?Innovators Scorecard? growfrom his teaching. The class could not proceed without a hard hitting upfront screen for all the ideas the students would bring into the room.?
?Professor Murray B. LowLang Center for Entrepreneurship, Columbia Business School
?This Scorecard is a great analytical tool. Had it been available a few yearsago, we could have saved ourselves about $5 billion.?
?Robert J. WusslerPresident and CEO, Ted Turner Pictures
?Over the boom and bust of the late 1990s and first couple of years of the21st century, it is clear that a tool such as McKnight?s ?Innovator?sScorecard? would have saved the country many billions of dollars in lossesand heartache. Every venture capitalist, lawyer, and accountant shouldrequire their new venture clients to score well before they commit theirvaluable resources.?
?Thomas Curleyformer President,USA Today
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