Taking Aim Format: Trade Paper

An acclaimed bow hunter who defies the stereotype that hunting is a man’s game, Eva Shockey is at the forefront of a new wave of women and girls who are passionate about outdoor sports.
 
Eva Shockey grew up expecting to be a dancer like her glamorous mother. But something about spending family vacations RV-ing across North America and going on hunts with her dad sparked in her an enduring passion for a different way of life.

In Taking Aim, Eva tells a very personal story of choosing the less-traveled path to a rewarding life in outdoor pursuits like hunting and fishing. For her, as her millions of fans can attest, that has meant hunting as a way of harvesting food, caring deeply about conservation, sustainability and healthy eating, and getting closer to God in nature. 

In this riveting memoir for the adventurer in all of us, Eva takes readers along as she hunts caribou on the rugged Aleutian Islands, tracks a 1,500-pound bull moose across the unforgiving Yukon, and meets many other challenges of a life in the wild.

Along the way we learn that hunting is about so much more than pulling a trigger. "My story is about discovering your dream," writes Eva. "It's about following your passion, mastering your skills, taking aim no matter who thinks you’re crazy…and then letting the arrow fly. If you’ve done all you can, I can tell you that you’re almost certain to hit your mark."

Whether you’re a lifelong hunter or a city dweller who has never set foot in the wilderness, Eva’s story delivers an empowering message about rejecting stereotypes and expectations, believing in yourself, and finding the courage to pursue what you care about most.