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Strategic Management: Concepts

Frank T. Rothaermel The Nancy and Russell McDonough Chair; Professor of Strategy and Sloan Industry Studies Fellow

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ISBN 10: 0077645065 / ISBN 13: 9780077645069
Editorial: McGraw-Hill Education, 2014
Usado Condición: Good Encuadernación de tapa blanda
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Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. May not contain Access Codes or Supplements. May be ex-library. Shipping & Handling by region. Buy with confidence, excellent customer service!. N° de ref. de la librería 0077645065q

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Detalles bibliográficos

Título: Strategic Management: Concepts

Editorial: McGraw-Hill Education

Año de publicación: 2014

Encuadernación: Paperback

Condición del libro: Good

Edición: 2.

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Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage.

OneBook...OneVoice...OneVision

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