Run to Glory and Profits: The Economic Rise of the NFL During the 1950s (Hardcover)

David George Surdam

ISBN 10: 080324696X / ISBN 13: 9780803246966
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Hardcover. The National Football League has long reigned as America's favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, bar.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 448 pages. 0.771. N° de ref. de la librería

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The National Football League has long reigned as America’s favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glory and Profits tells the economic story of how in one decade the NFL transformed from having a modest following in the Northeast to surpassing baseball as this country’s most popular sport.

To break from the margins of the sports landscape, pro football brought innovation, action, skill, and episodic suspense on “any given Sunday.” These factors in turn drove attendance and rising revenues. Team owners were quick to embrace television as a new medium to put the league in front of a national audience. Based on primary documents, David George Surdam provides an economic analysis in telling the business story behind the NFL’s rise to popularity. Did the league’s vaunted competitive balance in the decade result from its more generous revenue sharing and its reverse-order draft? How did the league combat rival leagues, such as the All-America Football Conference and the American Football League? Although strife between owners and players developed quickly, pro-football fans stayed loyal because the product itself remained so good.

About the Author: David George Surdam is an associate professor of economics at the University of Northern Iowa. He is the author of Wins, Losses, and Empty Seats: How Baseball Outlasted the Great Depression and The Postwar Yankees: Baseball’s Golden Age Revisited, both available from the University of Nebraska Press.

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Detalles bibliográficos

Título: Run to Glory and Profits: The Economic Rise ...
Año de publicación: 2013
Encuadernación: Hardcover
Condición del libro: New

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Surdam PHD, David George
Editorial: University of Nebraska Press (2013)
ISBN 10: 080324696X ISBN 13: 9780803246966
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Descripción University of Nebraska Press, 2013. Estado de conservación: Good. Instructor's Edition. Shows some signs of wear, and may have some markings on the inside. Nº de ref. de la librería GRP77883814

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Surdam PHD, David George
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Descripción University of Nebraska Press, 2013. Estado de conservación: Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. Nº de ref. de la librería GRP87103080

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Descripción University of Nebraska Press. Hardcover. Estado de conservación: Very Good. 080324696X Crisp, clean, unread book with some shelfwear and a remainder mark to one edge - NICE. Nº de ref. de la librería Z080324696XZ2

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Descripción University of Nebraska Press, 2013. Hardcover. Estado de conservación: Fine. Brand New. Ships within 24 hours with free delivery confirmation. Guaranteed. Nº de ref. de la librería SKU032348

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Descripción University of Nebraska Press, 2013. HRD. Estado de conservación: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Nº de ref. de la librería CA-9780803246966

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Descripción University of Nebraska Press. Estado de conservación: New. Brand New. Nº de ref. de la librería 080324696X

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David George Surdam
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Descripción University of Nebraska Press, United States, 2013. Hardback. Estado de conservación: New. New.. Language: English . Brand New Book. The National Football League has long reigned as America s favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glory and Profits tells the economic story of how in one decade the NFL transformed from having a modest following in the Northeast to surpassing baseball as this country s most popular sport. To break from the margins of the sports landscape, pro football brought innovation, action, skill, and episodic suspense on any given Sunday. These factors in turn drove attendance and rising revenues. Team owners were quick to embrace television as a new medium to put the league in front of a national audience. Based on primary documents, David George Surdam provides an economic analysis in telling the business story behind the NFL s rise to popularity. Did the league s vaunted competitive balance in the decade result from its more generous revenue sharing and its reverse-order draft? How did the league combat rival leagues, such as the All-America Football Conference and the American Football League?Although strife between owners and players developed quickly, pro-football fans stayed loyal because the product itself remained so good. Nº de ref. de la librería AAJ9780803246966

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David George Surdam
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ISBN 10: 080324696X ISBN 13: 9780803246966
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The Book Depository US
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Descripción University of Nebraska Press, United States, 2013. Hardback. Estado de conservación: New. New.. Language: English . Brand New Book. The National Football League has long reigned as America s favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glory and Profits tells the economic story of how in one decade the NFL transformed from having a modest following in the Northeast to surpassing baseball as this country s most popular sport.To break from the margins of the sports landscape, pro football brought innovation, action, skill, and episodic suspense on any given Sunday. These factors in turn drove attendance and rising revenues. Team owners were quick to embrace television as a new medium to put the league in front of a national audience. Based on primary documents, David George Surdam provides an economic analysis in telling the business story behind the NFL s rise to popularity. Did the league s vaunted competitive balance in the decade result from its more generous revenue sharing and its reverse-order draft? How did the league combat rival leagues, such as the All-America Football Conference and the American Football League? Although strife between owners and players developed quickly, pro-football fans stayed loyal because the product itself remained so good. Nº de ref. de la librería AAJ9780803246966

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David George Surdam
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Descripción University of Nebraska Press. Hardback. Estado de conservación: new. BRAND NEW, Run to Glory and Profits: The Economic Rise of the NFL During the 1950s, David George Surdam, The National Football League has long reigned as America's favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glory and Profits tells the economic story of how in one decade the NFL transformed from having a modest following in the Northeast to surpassing baseball as this country's most popular sport. To break from the margins of the sports landscape, pro football brought innovation, action, skill, and episodic suspense on "any given Sunday." These factors in turn drove attendance and rising revenues. Team owners were quick to embrace television as a new medium to put the league in front of a national audience. Based on primary documents, David George Surdam provides an economic analysis in telling the business story behind the NFL's rise to popularity. Did the league's vaunted competitive balance in the decade result from its more generous revenue sharing and its reverse-order draft? How did the league combat rival leagues, such as the All-America Football Conference and the American Football League? Although strife between owners and players developed quickly, pro-football fans stayed loyal because the product itself remained so good. Nº de ref. de la librería B9780803246966

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David George Surdam
ISBN 10: 080324696X ISBN 13: 9780803246966
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Descripción Estado de conservación: Very Good. Book Condition: Very Good. Nº de ref. de la librería 97808032469663.0

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