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Pharmaceutical Marketing (YGS)(Chinese Edition)

ZHONG MING LIAN

ISBN 10: 711705235X / ISBN 13: 9787117052351
Nuevos Condición: New Encuadernación de tapa blanda
Librería: liu xing (JiangSu, JS, China)

Librería en AbeBooks desde: 7 de abril de 2009

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Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2003-02-01 Pages: 87 Publisher: the people Wei basic information title: Drug Marketing (YGS) Original Price: 7.5 yuan Author: Zhong Ming Lian Press: human Methodist Publication Date :2003-02-01ISBN: 9.787.117.052.351 Words: Page: 87 Revision: Binding: Folio: 16 open commodity weight: Editor's Choice With the further improvement of China's market economy system. the pharmaceutical industry will face a more competitive market environment. especially after China's accession to WTO . they will be directly involved in international competition. Competition. the majority of the pharmaceutical industry in general theories of the pharmaceutical market in the effective guidance. Therefore. knowledge of the popularity of Drug Marketing extraordinarily important in the culture of the junior high school level pharmacy professionals to increase the learning contents of Drug Marketing. will become the top priority. Textbook Drug Marketing is the preparation and publication of this situation. the teaching materials including: pharmaceutical market. the collection of drug information. pharmaceutical market forecast. Summary Table of Contents Chapter Section I of the pharmaceutical market in the market to learn the basic knowledge of one of the basic concepts of the market. the rules of the market and the management of the three market competition rules section II. the pharmaceutical market. classification and characteristics of the pharmaceutical market. pharmaceutical market Factors Affecting the status quo of China's pharmaceutical market. the development of China's pharmaceutical market five. the second chapter of the international drug market drug information first section of information and information systems. information Second. the Information Systems Section II drugs information collection. Drug Information source of Drug Information collected principle focus of Drug Information collected four steps and methods of the Drug Information collected five collation and processing of the network to collect the third quarter of the Drug Information Drug Information. Drug Information finishing and processing principle Second. the finishing process of Drug Information Section IV drug information transfer and feedback. passed two drug information. drug information management and retrieval of drug information feedback Section V. the internal network. medicines management Drug Market Forecast Drug Information retrieval basis of section I of the pharmaceutical market forecast. the concept of pharmaceutical market research. the role of the pharmaceutical market research. pharmaceutical market research requirements Fourth. the type of pharmaceutical market research. pharmaceuticals market research and six pharmaceutical market research program seven pharmaceutical market research questionnaire eight pharmaceutical market research methods. sect pharmaceutical market forecast. the concept of the pharmaceutical market forecast. the role of the pharmaceutical market forecast. the pharmaceutical market predicted classification requirements of the pharmaceutical market forecast five pharmaceutical market forecast six pharmaceutical market forecast step seven. the fourth chapter of the pharmaceutical market forecast Drug Marketing Network Section I Overview. pharmaceuticals marketing network concept Feature II Drug Section II. the role of pharmaceutical marketing network marketing network to establish a pharmaceutical marketing network design and management. network model of drug marketing. pharmaceutical marketing network to establish methods and middlemen first three pharmaceutical marketing network operational characteristics and trends. the operational characteristics of the pharmaceutical marketing network. the network of drug marketing trends Chapter Pharmaceutical Electronic Commerce Section 1 Overview drug e-commerce concept. N° de ref. de la librería FJ060838

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Título: Pharmaceutical Marketing (YGS)(Chinese ...

Encuadernación: paperback

Condición del libro:New

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