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Operations Management in the Travel Industry

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ISBN 10: 1780646100 / ISBN 13: 9781780646107
Editorial: CABI 2016-03-28, 2016
Nuevos Condición: New Encuadernación de tapa dura
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Detalles bibliográficos

Título: Operations Management in the Travel Industry

Editorial: CABI 2016-03-28

Año de publicación: 2016

Encuadernación: Hardcover

Condición del libro:New

Edición: 2.

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Sinopsis:

Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies.

About the Author:

Peter Robinson is Principal Lecturer and Head of the Leisure Department at the University of Wolverhampton, UK. His responsibilities also extend to the management of The Arena Theater, a university owned arts venue. Peter has a background working in tourism and events management in the public, private and voluntary sectors, and his research interests include tourism management, events management, event motivation and community-based and slow tourism. Peter has published a number of edited textbooks, including Operations Management for The Travel Industry (CAB International), Events Management (CAB International) and Research Themes for Tourism (CAB International), together with journal articles, industry publications and presentations at international research and industry conferences. Peter is the West Midlands Representative for the Tourism Management Institute, a member of the Executive Committee for the Association for Event Management Education and is a member of the Education and Training Committee for The Institute of Travel and Tourism.

Paul Fallon is at the University of Wolverhampton, UK.

Harry Cameron is at the University of Wolverhampton, UK.

John C. Crotts is a Professor and former founding director then chair in the Department of Hospitality and Tourism Management in the School of Business at the College of Charleston. Prior to this position, he lectured in the Advanced Business Program on tourism subjects at Otago University, Dunedin, New Zealand and was Director of the Center for Tourism Research and Development at the University of Florida. His research encompasses the areas of economic psychology, tourism marketing and sales strategy, and management of cooperative alliances. In 2011, he was ranked 33rd in research productivity worldwide in the top 6 hospitality and tourism management journals between 2001-2009 by Park, Phillips, Cantor and Abbott, and was recognized by Pearce as one of the 10 most influential scholars in tourism, marketing and psychology. In addition to serving as the founding editor of the International Journal of Culture, Tourism & Hospitality Research, he also serves on the editorial boards of 12 tourism research journals including the Journal of Travel Research, the Journal of Business Research, and the Journal of Travel and Tourism Marketing.

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