Título: Matchbook: Indian Matchbox Labels
Editorial: Tara Publishing,India 2007 Paperback
Año de publicación: 2007
Condición del libro: Near Mint
Designed as a large matchbox, complete with slipcase and striking edge, Matchbook is the first-ever collection of Indian matchbox labels.
Curious and visually stunning, matchbox labels come in a staggering variety of designs. A well-established brand quickly spawns imitations and variations as small producers compete with the large in an anarchic marketplace.
The book showcases almost one thousand colorful members of this extended family, including such brands as Cheetah Fight, Judo Deluxe, Tip Top, and New Shit. The introduction provides an insight into India’s complex match industry, where an unjust economy throws a shadow over the vibrant graphics it produces.About the Author:
Shahid Datawala is a designer, photographer and obsessive collector of all manner of curios, and is well known in design circles in India and Europe. He can often be found trawling the street markets of Indian cities, where he has accumulated, among other things, thousands of matchbox labels. His collection is one of the most enviable in the country.
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