International Business Strategy

Alain Verbeke

Editorial: Cambridge University Press, 2009
ISBN 10: 0521132576 / ISBN 13: 9780521132572
Usado / Softcover / Cantidad: 0
Disponible en otras librerías
Ver todos  los ejemplares de este libro

Sobre el libro

Lamentablemente este ejemplar en específico ya no está disponible. A continuación, le mostramos una lista de copias similares de International Business Strategy y Alain Verbeke.

Descripción:

How can you best extend your knowledge of how multinational enterprises (MNEs) function? What does globalization mean for today?s managers? How do students turn the message from academic literature into effective business strategies within an MNE? This practical textbook shows how the key concepts from business strategy literature can be applied to multinational enterprise. MBA and Masters students will gain the practical knowledge and skills needed to succeed as effective managers in multinational companies through a critical study of mainstream strategy models and the analysis of forty-five key journal articles. More than twenty ?half-length? case studies from leading firms including Honda, IKEA and Danone show globalization in practice at the firm level. The book also Identifies seven central themes from the literature for successful global strategies and unifies them into a clear framework that can be applied to real businesses worldwide. Contents Introduction Part I. Core Concepts: 1. Conceptual foundations of international business strategy 2. The critical role of firm-specific advantages 3. The nature of home country location advantages 4. The problem with host country location advantages 5. Combining firm-specific advantages and location advantages in an MNE network Part II. Functional Issues: 6. International innovation 7. International sourcing and production 8. International finance 9. International human resource management 10. International marketing Part III. Dynamics of Global Strategy: 11. Entry mode dynamics 1: foreign distributors 12. Entry mode dynamics 2: strategic alliance partners 13. Entry mode dynamics 3: merger partners 14. The role of emerging economies 15a. International strategies of corporate social responsibility 15b. International strategies of environmental sustainability Conclusion: the true foundations of global corporate success Appendix: suggested additional readings. Printed Pages: 504. N° de ref. de la librería

Sobre este título:

Valoración del libro brindada por Goodreads:
0 valoración promedio
(0 valoraciones)

Sinopsis: BOOKS

"Sobre este título" puede pertenecer a otra edición de este libro.

Detalles bibliográficos

Título: International Business Strategy
Editorial: Cambridge University Press
Año de publicación: 2009
Encuadernación: Softcover
Condición del libro: New
Edición: First edition.

Los mejores resultados en AbeBooks

1.

Alain Verbeke
Editorial: Cambridge University Press (2009)
ISBN 10: 0521681111 ISBN 13: 9780521681117
Usado Cantidad: 1
Librería
Better World Books
(Mishawaka, IN, Estados Unidos de America)
Valoración
[?]

Descripción Cambridge University Press, 2009. Estado de conservación: Good. Former Library book. Shows some signs of wear, and may have some markings on the inside. Nº de ref. de la librería GRP94663660

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 3,00
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Alain Verbeke
Editorial: Cambridge University Press
ISBN 10: 0521681111 ISBN 13: 9780521681117
Usado Paperback Cantidad: 1
Librería
ThriftBooks - Silver Arch
(St Louis, MO, Estados Unidos de America)
Valoración
[?]

Descripción Cambridge University Press. Paperback. Estado de conservación: Good. Book has a small amount of wear visible on the binding, cover, pages. Nº de ref. de la librería G0521681111I3N00

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 3,46
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Verbeke, Alain
ISBN 10: 0521681111 ISBN 13: 9780521681117
Usado Paperback Cantidad: 1
Librería
Jenson Online Inc
(Logan, UT, Estados Unidos de America)
Valoración
[?]

Descripción Paperback. Estado de conservación: VeryGood. A well-cared-for item that has seen limited use but remains in great condition. The item is complete, unmarked, and undamaged, but may show some limited signs of wear. Item works perfectly. Pages are intact and not marred by notes or highlighting. The spine is undamaged. Nº de ref. de la librería 4BQM1A001RED

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 4,49
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

4.

Alain Verbeke
ISBN 10: 0521681111 ISBN 13: 9780521681117
Usado Cantidad: 1
Librería
medimops
(Berlin, Alemania)
Valoración
[?]

Descripción Estado de conservación: good. 1080 Gramm. Nº de ref. de la librería M00521681111-G

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 4,99
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 6,00
De Alemania a Estados Unidos de America
Destinos, gastos y plazos de envío

5.

Verbeke, Alain
Editorial: Cambridge University Press (2009)
ISBN 10: 0521681111 ISBN 13: 9780521681117
Usado Paperback Cantidad: 1
Librería
Massivebooks
(Bilston, Reino Unido)
Valoración
[?]

Descripción Cambridge University Press, 2009. Paperback. Estado de conservación: Good. Good items may show signs of prior usage and have cover and corners worn, but items is in good overall condition inside and out. May contain stickers/stamps or previous owners name (May contain gift note). For detailed description please contact seller. Nº de ref. de la librería mon0001325642

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 3,29
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 11,94
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

6.

Alain Verbeke
Editorial: Cambridge University Press (2009)
ISBN 10: 0521681111 ISBN 13: 9780521681117
Usado Paperback Cantidad: 1
Librería
Ergodebooks
(RICHMOND, TX, Estados Unidos de America)
Valoración
[?]

Descripción Cambridge University Press, 2009. Paperback. Estado de conservación: Used: Good. Nº de ref. de la librería SONG0521681111

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 5,31
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 7,53
A Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Alain Verbeke
Editorial: Cambridge University Press
ISBN 10: 1107683092 ISBN 13: 9781107683099
Usado Paperback Cantidad: 1
Librería
Blue Cloud Books
(Phoenix, AZ, Estados Unidos de America)
Valoración
[?]

Descripción Cambridge University Press. Paperback. Estado de conservación: Good. This book has a light amount of wear to the pages, cover and binding. Nº de ref. de la librería G1107683092I3N00

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 14,16
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

8.

Alain Verbeke
Editorial: Cambridge University Press (2013)
ISBN 10: 1107055431 ISBN 13: 9781107055438
Nuevos Softcover Cantidad: > 20
Librería
BookVistas
(New Delhi, DELHI, India)
Valoración
[?]

Descripción Cambridge University Press, 2013. Softcover. Estado de conservación: New. 2nd edition. Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including `management takeaways`, key lessons that can be applied to MNEs and a wide range of online resources. Contents List of figures List of case studies About the author Foreword Acknowledgements List of abbreviations Walkthrough Introduction and overview of the book`s framework Part I. Core Concepts: 1. Conceptual foundations of international business strategy 2. The critical role of firm-specific advantages 3. The nature of home country location advantages 4. The problem with host country location advantages 5. Combining firm-specific advantages and location advantages in a multinational framework Part II. Functional Issues: 6. International innovation 7. International sourcing and production 8. International finance 9. International marketing 10. Managing managers in the multinational enterprise Part III. Dynamics of Global Strategy: 11. Entry mode dynamics 1: foreign distributors 12. Entry mode dynamics 2: strategic alliance partners 13. Entry mode dynamics 3: mergers and acquisitions 14. The role of emerging economies 15. Emerging economy multinational enterprises 16A. International strategies of corporate social responsibility 16B. International strategies of corporate environmental sustainability Conclusion. The true foundations of global corporate success Appendix: suggested additional readings Printed Pages: 611. Nº de ref. de la librería 84178

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 14,99
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,99
De India a Estados Unidos de America
Destinos, gastos y plazos de envío

9.

Alain Verbeke
Editorial: Cambridge University Press (2013)
ISBN 10: 1107055431 ISBN 13: 9781107055438
Nuevos Softcover Cantidad: > 20
Librería
A - Z Books
(New Delhi, DELHI, India)
Valoración
[?]

Descripción Cambridge University Press, 2013. Softcover. Estado de conservación: New. 2nd edition. Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including `management takeaways`, key lessons that can be applied to MNEs and a wide range of online resources. Contents List of figures List of case studies About the author Foreword Acknowledgements List of abbreviations Walkthrough Introduction and overview of the book`s framework Part I. Core Concepts: 1. Conceptual foundations of international business strategy 2. The critical role of firm-specific advantages 3. The nature of home country location advantages 4. The problem with host country location advantages 5. Combining firm-specific advantages and location advantages in a multinational framework Part II. Functional Issues: 6. International innovation 7. International sourcing and production 8. International finance 9. International marketing 10. Managing managers in the multinational enterprise Part III. Dynamics of Global Strategy: 11. Entry mode dynamics 1: foreign distributors 12. Entry mode dynamics 2: strategic alliance partners 13. Entry mode dynamics 3: mergers and acquisitions 14. The role of emerging economies 15. Emerging economy multinational enterprises 16A. International strategies of corporate social responsibility 16B. International strategies of corporate environmental sustainability Conclusion. The true foundations of global corporate success Appendix: suggested additional readings Printed Pages: 611. Nº de ref. de la librería 84178

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 14,99
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 4,99
De India a Estados Unidos de America
Destinos, gastos y plazos de envío

10.

Verbeke, Alain
Editorial: Cambridge University Press (2013)
ISBN 10: 1107683092 ISBN 13: 9781107683099
Usado Paperback Cantidad: 1
Librería
HPB-Dallas
(Dallas, TX, Estados Unidos de America)
Valoración
[?]

Descripción Cambridge University Press, 2013. Paperback. Estado de conservación: Good. Item may show signs of shelf wear. Pages may include limited notes and highlighting. Includes supplemental or companion materials if applicable. Access codes may or may not work. Connecting readers since 1972. Customer service is our top priority. Nº de ref. de la librería mon0001171890

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 14,14
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,34
A Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras 59 copia(s) de este libro

Ver todos los resultados de su búsqueda