Brand new! Please provide a physical shipping address. N° de ref. de la librería
Sinopsis: Growing and Managing a Small Business provides students with a comprehensive introduction to business ownership and management from the start-up phase through growth and harvest. Decidedly entrepreneurial in focus, this book departs from the traditional small business management text by incorporating themes and principles appropriate to managing small companies in a dynamic, global environment. In addition to up-to-date coverage of risk management and strategies for "harvesting the business," the Second Edition introduces several new chapters that examine topics such as ethics and social responsibility, family businesses, and technology. New boxed features illustrate the author's real-world approach through case studies and profiles of small businesses and entrepreneurs.
Biografía del autor: Dr. Kathleen R. Allen is the author of more than fifteen books in the field of entrepreneurship and technology commercialization. As a professor of entrepreneurship and the Director of the Marshall Center for Technology Commercialization at the University of Southern California, which she co-founded, Allen works with scientists and engineers to help them identify markets and applications for their technologies and to prepare them to seek funding. Her personal entrepreneurial endeavors include two successful companies in commercial real estate brokerage, development and investment, and two technology-based businesses. She is also director of a NYSE company. As co-founder and CEO of N2TEC Institute, a nonprofit organization, she is advising universities and state government entities in the northern plains states on the commercialization of energy technologies and medical devices, and assisting them in the development of commercialization teams to drive the launch of new technology ventures. Allen also serves as entrepreneur-in-residence at a major aerospace company working to develop commercial applications for space technology. Allen holds a PhD with a focus in entrepreneurship, an MBA, and an MA in Romance languages; as well as a degree in music.
Condición del libro: New
Descripción Hardcover. Estado de conservación: 3. Some shelf wear,some writing/highlighting (HT-WK & IDI). Nº de ref. de la librería SKU-S-0011917
Descripción South-Western College Pub. Estado de conservación: Good. Choose EXPEDITED SHIPPING & RECEIVE IN TYPICALLY 2 TO 3 DAYS! Textbook only. May have some highlighting or writing inside. May have used stickers on front/back cover. Thank you for supporting small business! Un. Nº de ref. de la librería UNTOS-S17-x-MGMT4220654
Descripción Estado de conservación: Very Good. This book is in good condition and ready for immediate shipment to any US location by an experienced seller. CDs and Access codes and other peripherals may not be included as is the case with most used books. Thanks for shopping with us. book. Nº de ref. de la librería 183506
Descripción Cengage Learning, 2006. Estado de conservación: Used. This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Summary: Preliminary Contents I. The Role of Entrepreneurs and Small Business 1. Entrepreneurs and Small-Business Management 2. Entrepreneurial Strategy and Business Ethics II. Paths to Business Ownership 3. Starting a Business 4. Acquiring a Business 5. Stepping into the Family Business 6. Launching a High Technology Venture 7. Choosing a Legal Form III. Planning and Organizing the Business 8. Developing the Business Plan 9. Creating a Management Team 10. Preparing a Human Resources Plan IV. Marketing for Growth 11. Conducting Market Research in a Global Environment 12. Distribution Channels and Pricing 13. Designing a Marketing Plan from Start-Up through Growth V. Business Process Management 14. Designing the Business 15. Managing Operations VI. Financial Planning 16. Cash Planning and Financial Statement Analysis 17. Managing and Evaluating Business Performance 18. Financing Growth VII. Planning for Change 19. Managing Risk 20. Harvesting the Business. Nº de ref. de la librería ABE_book_usedgood_0618705090
Descripción South-Western College Pub, 2006. Hardcover. Estado de conservación: Used: Good. Nº de ref. de la librería SKU4220969
Descripción Houghton Mifflin Company, Boston, 2007. Hardcover (Printed Boards). Estado de conservación: As New. Estado de la sobrecubierta: No Dust Jacket. Second Edition. 468 pages. Boards are square, flat and clean. Tight binding. Interior is clean and unmarked. Quantity Available: 1. Category: Business, Finance & Marketing; ISBN: 0618705090. ISBN/EAN: 9780618705092. Pictures of this item not already displayed here available upon request. Inventory No: 51741. Nº de ref. de la librería 51741
Descripción South-Western College Pub. Hardcover. Estado de conservación: Good. 0618705090 US Edition Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, NO CD, Ships with Emailed Tracking from USA. Nº de ref. de la librería Z0618705090Z3
Descripción South-Western College Pub, 2006. Hardcover. Estado de conservación: Used: Good. Nº de ref. de la librería SONG0618705090
Descripción Cengage Learning, 2006. Hardcover. Estado de conservación: New. book. Nº de ref. de la librería 0618705090
Descripción Hardcover. Estado de conservación: Very Good. Used book in VERY GOOD condition. Tight Spine, Cover shows minor wear. Minor markings and highlights inside the book. Text Only. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed. Nº de ref. de la librería 0618705090VGA