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Sinopsis: Growing and Managing a Small Business provides students with a comprehensive introduction to business ownership and management from the start-up phase through growth and harvest. Decidedly entrepreneurial in focus, this book departs from the traditional small business management text by incorporating themes and principles appropriate to managing small companies in a dynamic, global environment. In addition to up-to-date coverage of risk management and strategies for "harvesting the business," the Second Edition introduces several new chapters that examine topics such as ethics and social responsibility, family businesses, and technology. New boxed features illustrate the author's real-world approach through case studies and profiles of small businesses and entrepreneurs.
Biografía del autor: Dr. Kathleen R. Allen is the author of more than fifteen books in the field of entrepreneurship and technology commercialization. As a professor of entrepreneurship and the Director of the Marshall Center for Technology Commercialization at the University of Southern California, which she co-founded, Allen works with scientists and engineers to help them identify markets and applications for their technologies and to prepare them to seek funding. Her personal entrepreneurial endeavors include two successful companies in commercial real estate brokerage, development and investment, and two technology-based businesses. She is also director of a NYSE company. As co-founder and CEO of N2TEC Institute, a nonprofit organization, she is advising universities and state government entities in the northern plains states on the commercialization of energy technologies and medical devices, and assisting them in the development of commercialization teams to drive the launch of new technology ventures. Allen also serves as entrepreneur-in-residence at a major aerospace company working to develop commercial applications for space technology. Allen holds a PhD with a focus in entrepreneurship, an MBA, and an MA in Romance languages; as well as a degree in music.
Condición del libro: New
Descripción South-Western College Pub. Estado de conservación: Acceptable. A book with obvious wear. May have some damage to the cover or binding but integrity is still intact. There might be writing in the margins, possibly underlining and highlighting of text, but no missing pages or anything that would compromise the legibility or understanding of the text. Nº de ref. de la librería 28-A-000911
Descripción South-Western College Pub, 2006. Hardcover. Estado de conservación: Used: Good. Nº de ref. de la librería SONG0618705090
Descripción South-Western College Pub, 2006. Hardcover. Estado de conservación: Used: Very Good. Very Good book, has some underlining inside.We Ship Every Day! Free Tracking Number Included! International Buyers Are Welcome! Satisfaction Guaranteed!. Nº de ref. de la librería 343096097t
Descripción Hardcover. Estado de conservación: 3. Some shelf wear,some writing/highlighting (HT-WH & IDI). Nº de ref. de la librería SKU-S-0011917
Descripción Estado de conservación: Very Good. This book is in good condition and ready for immediate shipment to any US location by an experienced seller. CDs and Access codes and other peripherals may not be included as is the case with most used books. Thanks for shopping with us. book. Nº de ref. de la librería 183506
Descripción South-Western College Pub, 2006. Hardcover. Estado de conservación: Used: Good. Nº de ref. de la librería 14216814
Descripción Hardcover. Estado de conservación: 3. Some shelf wear,some writing/highlighting WDI 11/09. Nº de ref. de la librería SKU-S-0011977
Descripción Hardcover. Estado de conservación: 3. Some shelf wear,some writing/highlighting WDI 11/09. Nº de ref. de la librería SKU-S-0011978
Descripción South-Western College Pub. Hardcover. Estado de conservación: Fine. 0618705090 Like New Condition. Nº de ref. de la librería LN6.0316067
Descripción South-Western College Pub. Hardcover. Estado de conservación: Good. 0618705090 US Edition Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, NO CD, Ships with Emailed Tracking from USA. Nº de ref. de la librería Z0618705090Z3