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Exploring Strategy (Ninth Edition): Johnson, Gerry; Whittington, Richard; Scholes, Kevan

Exploring Strategy (Ninth Edition)

Johnson, Gerry; Whittington, Richard; Scholes, Kevan

ISBN 10: 0273735497 / ISBN 13: 9780273735496
Editorial: Harlow, UK: Pearson Education Ltd. (Financial Times/Prentice Hall imprint), 2011
Usado Condición: Fine Encuadernación de tapa blanda
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Unused, unmarked book with slight signs of wear from storage and handling. Package weight exceeds 1.3kg and, depending on destination and chosen speed of delivery -- especially outside Canada -- may require an Extra Charge above what is indicated for a parcel up to 1kg in weight. N° de ref. de la librería DS-TB-B-9780273735496

Detalles bibliográficos

Título: Exploring Strategy (Ninth Edition)

Editorial: Harlow, UK: Pearson Education Ltd. (Financial Times/Prentice Hall imprint)

Año de publicación: 2011

Encuadernación: Soft cover

Condición del libro:Fine

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Book by Johnson Gerry Whittington Richard Scholes Kevan

Reseña del editor:

Exploring Strategy offers an outstanding and engaging real-world view of strategy. It equips readers with a detailed understanding of the issues and techniques of strategy, using illustration and application to make sense of the subject. With unique and powerful learning tools such as fantastic case studies, a new strategy simulation and video assignments and having sold over 900,000 copies worldwide, Exploring Strategy provides a proven high quality resource that you can't do without. Explore hot topics in cutting edge issues such as innovation and entrepreneurship, strategic change and acquisitions and alliances. Consider the 'key debates' and the different strategy 'lenses' to get new perspectives and set you on your way to better grades in your assignments and exams. Follow up on the recommended readings at the end of each chapter. They will enhance your learning and give you an extra edge in your course work. Put yourself in the driving seat with the Strategy Experience simulation, which gives you practical hands-on experience of strategic decision-making in organisations. Create a personalised study plan that identifies your strengths and weaknesses, then recommends a tailored set of resources that will help to develop your understanding of strategy. Download audio and video resources, including case studies on IKEA, Land Rover and the Eden Project, that put a spotlight on strategy in practice.

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