"Now, Jerry Yoram Wind and Jeremy Main bring us DRIVING CHANGE-am invaluable guide to the qualities all companies will need to survive and thrive in the 21st century. The new corporation is flexible, learns fast, thinks and acts globally, links all its activities with an electronic web, delivers what the customer wants, creates value for its constituents and encourages employees to make decisions. Based on eight years of in-depth worldwide research at the SEI Centre for Advanced Studies in Management at the Wharton School, DRIVING CHANGE presents an integrated real-world framework of the qualities that the 21st century company must possess to succeed." This book has 360 pages. N° de ref. de la librería
Sinopsis: Provides a step-by-step framework for achieving the qualities the authors have defined as necessary for a successful company. The book examines each characteristic of a successful business in the future, both in history and then briefly in action, covering what went wrong and what went right. The book also stresses the need for and integrated and holistic approach and the importance of sound business management.
From Publishers Weekly: Managers trying to cope with an endlessly changing marketplace will find comfort in this study by University of Pennsylvania Business School professor Wind and freelancer Main, who point out how technology and information are forcing the world to move ever faster, which, they underscore, has always been the case. In today's environment, companies are still learning how to adapt to the steadily shifting landscape dictated by tiny market niches, instantaneous communications and more demanding customers, they stress. Instead of offering a "silver bullet" solution, the authors of this often entertaining book present snapshots from the business evolution, focusing on the strategies of such companies as VISA, Hi-Bred, Xerox and AT&T. Pioneer, they show, has created a global net linking its 35,000 consultants; General Electric has instituted the "work out" that brings together the staff closest to a particular job to search for a "better way" of accomplishing their tasks. The book's approach, which allows readers to find ideas that are likely to work for them and their companies, is useful.
Copyright 1997 Cahners Business Information, Inc.
Título: Driving Change: How the Best Companies are ...
Editorial: Kogan Page Limited
Año de publicación: 1999
Encuadernación: Trade Paperback
Condición del libro: Fine
Edición: First Paperback Printing
Descripción Kogan Page Ltd, 1999. Estado de conservación: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Nº de ref. de la librería 4658231
Descripción Paperback. Estado de conservación: Good. Nº de ref. de la librería TT01022118B
Descripción Kogan Page Ltd, 1999. Taschenbuch. Estado de conservación: Neu. Gebraucht - Gut ungelesen, guter Zustand; Rechnung mit MwSt.; unused/unread, good condition; - Englisch. Nº de ref. de la librería INF1000339079
Descripción Kogan Page Ltd, 1999. Paperback. Estado de conservación: Very Good. FAST Despatch by First Class Royal Mail. Nº de ref. de la librería mon0000061117