Design Management

Kathryn Best

Editorial: Bloomsbury Publishing PLC, 2015
ISBN 10: 1472573676 / ISBN 13: 9781472573674
Usado / PAP / Cantidad: 0
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New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. N° de ref. de la librería

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Sinopsis:

All designers will feel that creativity and innovation are at the heart of their designs. But for a design to have an effective and lasting impact it needs to work within certain structures, or have those structures created suitably around it. No matter how you work, a design can always be improved by assessing where it fits into the market, how it best to strengthen it before it's set in stone, who it could appeal to. It needs to be managed.

In this accessible and informative second edition, Kathryn Best brings together the theory and practice of design management. With new interviews, case studies and related exercises, she provides an up to date guide for students wanting to know more about the strategy, process and implementation crucial to the management of design.

The book takes its reader through the essential steps to good management of design and highlights topics currently under debate. In each part of the book Strategy, Process and Implementation are each explained using advice from leaders in the industry and real life examples. Best breaks up each part into clear and readable sections to create the perfect undergraduate book on design management.

About the Author: Kathryn Best was Course Leader in Design Management at University for the Creative Arts (UK), and Research Professor at the Center for Cross Media, Brand, Reputation and Design Management (CBRD) at Inholland University of Applied Sciences. She is now a designer, consultant, author and educator: please see www.kathrynbest.com.

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Detalles bibliográficos

Título: Design Management
Editorial: Bloomsbury Publishing PLC
Año de publicación: 2015
Encuadernación: PAP
Condición del libro: New

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Descripción Bloomsbury Publishing (UK) 2015-02-26, London, 2015. paperback. Estado de conservación: New. Nº de ref. de la librería 9781472573674

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Descripción Bloomsbury Publishing PLC, 2015. PAP. Estado de conservación: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Nº de ref. de la librería GB-9781472573674

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Descripción Fairchild Books. PAPERBACK. Estado de conservación: Good. 1472573676 Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Nº de ref. de la librería Z1472573676Z3

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Kathryn Best
Editorial: Bloomsbury Publishing PLC, United Kingdom (2015)
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Descripción Bloomsbury Publishing PLC, United Kingdom, 2015. Paperback. Estado de conservación: New. 2nd Revised edition. Language: English . Brand New Book. All designers will feel that creativity and innovation are at the heart of their designs. But for a design to have an effective and lasting impact it needs to work within certain structures, or have those structures created suitably around it. No matter how you work, a design can always be improved by assessing where it fits into the market, how it best to strengthen it before it s set in stone, who it could appeal to. It needs to be managed. In this accessible and informative second edition, Kathryn Best brings together the theory and practice of design management. With new interviews, case studies and related exercises, she provides an up to date guide for students wanting to know more about the strategy, process and implementation crucial to the management of design. The book takes its reader through the essential steps to good management of design and highlights topics currently under debate. In each part of the book Strategy, Process and Implementation are each explained using advice from leaders in the industry and real life examples. Best breaks up each part into clear and readable sections to create the perfect undergraduate book on design management. Nº de ref. de la librería AAU9781472573674

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Kathryn Best
Editorial: Bloomsbury Publishing PLC, United Kingdom (2015)
ISBN 10: 1472573676 ISBN 13: 9781472573674
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Descripción Bloomsbury Publishing PLC, United Kingdom, 2015. Paperback. Estado de conservación: New. 2nd Revised edition. Language: English . Brand New Book. All designers will feel that creativity and innovation are at the heart of their designs. But for a design to have an effective and lasting impact it needs to work within certain structures, or have those structures created suitably around it. No matter how you work, a design can always be improved by assessing where it fits into the market, how it best to strengthen it before it s set in stone, who it could appeal to. It needs to be managed. In this accessible and informative second edition, Kathryn Best brings together the theory and practice of design management. With new interviews, case studies and related exercises, she provides an up to date guide for students wanting to know more about the strategy, process and implementation crucial to the management of design. The book takes its reader through the essential steps to good management of design and highlights topics currently under debate. In each part of the book Strategy, Process and Implementation are each explained using advice from leaders in the industry and real life examples. Best breaks up each part into clear and readable sections to create the perfect undergraduate book on design management. Nº de ref. de la librería AAU9781472573674

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ISBN 10: 1472573676 ISBN 13: 9781472573674
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Descripción Fairchild Books AVA, 2015. Estado de conservación: New. Series: Required Reading Range. Num Pages: 216 pages, 200 colour illus. BIC Classification: AKP; KJM. Category: (U) Tertiary Education (US: College). Dimension: 220 x 299 x 17. Weight in Grams: 1064. . 2015. 2nd Edition. Paperback. . . . . . Nº de ref. de la librería V9781472573674

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Kathryn Best
Editorial: Bloomsbury Publishing PLC
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Descripción Bloomsbury Publishing PLC. Paperback. Estado de conservación: new. BRAND NEW, Design Management: Managing Design Strategy, Process and Implementation (2nd Revised edition), Kathryn Best, All designers will feel that creativity and innovation are at the heart of their designs. But for a design to have an effective and lasting impact it needs to work within certain structures, or have those structures created suitably around it. No matter how you work, a design can always be improved by assessing where it fits into the market, how it best to strengthen it before it's set in stone, who it could appeal to. It needs to be managed. In this accessible and informative second edition, Kathryn Best brings together the theory and practice of design management. With new interviews, case studies and related exercises, she provides an up to date guide for students wanting to know more about the strategy, process and implementation crucial to the management of design. The book takes its reader through the essential steps to good management of design and highlights topics currently under debate. In each part of the book Strategy, Process and Implementation are each explained using advice from leaders in the industry and real life examples. Best breaks up each part into clear and readable sections to create the perfect undergraduate book on design management. Nº de ref. de la librería B9781472573674

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